Product Marketing, Real Assets - Associate

Blue Owl (NYSE: OWL) is a leading asset manager that is redefining alternatives®.

With over $319 billion in assets under management as of June 30, 2026, we invest across three multi-strategy platforms: Credit, Real Assets and GP Strategic Capital. Anchored by a strong permanent capital base, we provide businesses with private capital solutions to drive long-term growth and offer institutional investors, individual investors, and insurance companies differentiated alternative investment opportunities that aim to deliver strong performance, risk-adjusted returns, and capital preservation.

Together with over 1,380 experienced professionals globally, Blue Owl brings the vision and discipline to create the exceptional. To learn more, visit www.blueowl.com

This role is in office Monday – Friday.

The Role

Global Private Wealth Marketing is responsible for driving awareness of the Blue Owl brand and product offerings with financial advisors and high-net-worth clients, generating leads for sales, and supporting global fundraising initiatives.

Product Marketing is seeking a highly motivated Associate to support the Real Assets platform. This role will play a key part in developing product messaging, executing the creation and maintenance of marketing materials, and driving process enhancements to improve scalability and efficiency across the platform.

The Associate will be responsible for synthesizing performance and portfolio data into clear, compelling messaging, supporting go-to-market initiatives, and partnering cross-functionally to deliver timely and high-quality materials. This is a high-impact role that requires strong attention to detail, sound judgment, and the ability to manage multiple workstreams in a fast-paced environment.

Key Responsibilities

• Support the execution of product marketing initiatives across the Real Assets platform, including go-to-market efforts, messaging development, and positioning across global private wealth

• Develop, enhance, and maintain high-quality, brand-consistent marketing materials, including product presentations, factsheets, brochures, emails, and digital assets

• Manage ongoing updates (monthly, quarterly, and ad hoc) of performance, portfolio, and product materials across marketing channels, portals, and partner platforms

• Translate complex portfolio, performance, and market data into clear, advisor-friendly messaging

• Project manage across marketing, product strategy, portfolio specialists, accounting, and sales teams to deliver accurate and timely materials

• Partner closely with legal, compliance, digital, and marketing operations teams to ensure alignment, consistency, and regulatory adherence

• Develop and maintain case studies and content to support investment strategy storytelling across Real Assets

• Conduct market and competitive intelligence across the alternatives landscape to inform messaging and deepen product knowledge

• Support broader wealth marketing initiatives, including new product launches, market expansion efforts, and campaign development

• Identify opportunities to improve workflows, enhance processes, and drive greater efficiency across the product marketing function

Qualifications

• 2–5 years of experience, preferably in alternatives, asset management, or wealth management (financial services experience strongly preferred)

• Experience in real assets (real estate, infrastructure, or private markets) preferred but not required

• Strong analytical skillset with the ability to interpret and synthesize financial and portfolio data

• Leverage AI as a tool to drive efficiency

• Proficiency in Microsoft Office Suite, particularly PowerPoint and Excel; familiarity with data tools (e.g., Tableau) a plus

• Excellent writing, editing, and communication skills, with the ability to simplify complex concepts for a financial advisor audience

• Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment

• Detail-oriented with a high standard for accuracy and quality

• Intellectual curiosity and a collaborative mindset

• Self-starter with the ability to execute independently while contributing to broader team initiatives

• Bachelor’s degree required

Compensation

It is expected that the base annual salary range for this New York City-based position will be $100,000 to $115,000. Actual salaries may vary based on factors such as skill, experience, and qualifications. Employees may be eligible for a discretionary bonus based on individual and team performance.