Product Manager, SEO
Morty is on a mission to revolutionize the outdated mortgage industry by letting people shop, compare, and close any mortgage option from any lender, completely online. Purchasing a home is the largest, most important financial transaction of most people’s lives. We believe getting a mortgage should be just as simple, modern, and transparent as buying anything else online. We’re building the first-ever, fully digital marketplace to make this possible.
Morty was founded by a diverse team of mortgage industry vets and software engineers and is supported by an incredible group of investors and advisors including Thrive Capital, Lerer Hippeau, Prudence, and Techstars who have backed companies like Oscar, Compass, Lemonade, Slack, Airbnb, Stripe, Dropbox, Casper, and Warby Parker.
In 2021, Morty raised a $25 million Series B financing round, with a valuation of $150m – check out our feature in Forbes and this blog post from CEO and co-founder Nora Apsel to read more!
Who We're Looking For
As the Product Manager for SEO you will be responsible for defending and growing our organic audience by building, testing, and optimizing features that ensure our content reaches our target audience. You will collaborate with stakeholders on our Product, Brand and Content teams on strategies to build your roadmap. You’ll also work with your partners in Design, Engineering, and Analytics to build features that will ensure Morty continues to build a best in class in SEO strategy.
If building and enhancing our content engine that results in improving rank for thousands of terms excites you, then this role might be for you!
What You’ll Do:
- Collaborate with other PM’s as well as channel owners to set the strategic direction, scope, and success metrics to grow organic traffic across our business.
- Partner with product managers, designers, analysts, and engineering leads in a consultative manner to ensure that SEO considerations are factored into day-to-day product decisions and development.
- Partner with Marketing and Data to identify new opportunities to establish the right KPIs and goals, and ensure alignment between initiatives and business objectives..
- Prioritize, run, and analyze rigorous experiments to test new SEO strategies, ensure priority pages are optimized for the proper keyword focus, and provide visitors both content and functionality to match their intent.
- Regularly monitor, analyze, and report on key SEO metrics to surface actionable insights and product requirements.
- Manage stakeholders in product, marketing, and origination and leadership.
Who You Are:
- You have 4+ years of professional experience in SEO with a proven track record of successfully developing, managing, and implementing large-scale SEO initiatives and delivering effective results.
- You possess extensive knowledge of SEO best practices, ranking strategies, and a passion to stay abreast of trends in SEO.
- Proficiency with the tools related to SEO performance, analytics and content management, including Google Search Console, Google Analytics, Mode, Google Ads Keyword Planner, and Wordpress. Familiarity with other SEO tools like Botify, SEMrush, Moz, etc. is a plus.
- You have experience building a product roadmap and working with cross-functional stakeholders to deliver measurable impact
- You have experimentation and A/B testing experience in guiding rapid iterative product development
- You have a demonstrated ability to work independently and deliver core responsibilities against deadlines
- You are great at quickly building consensus and have experience clearly communicating expectations and goals across a diverse range of stakeholders
We recognize not everyone will have all of these requirements. If you meet most of the criteria below and you’re excited about the opportunity and willing to learn, we’d love to hear from you.
- 2+ years experience in an SEO growth role
- 3+ years in product management at a marketplace or d2c company
- Familiarity with web analytics tools and best practices
Salary
The salary range for this position is expected to be $100,000-110,000 plus equity and benefits.
Our salary ranges are based on current data for major metropolitan markets. If you are interested in this role but feel strongly that the stated amount is incorrect, we encourage you to reach out to [email protected] and let us know. We support a culture of feedback and are always looking to improve and create the best place for employees!
Our Benefits
- Competitive Salary + Stock Options
- Fully paid medical, dental and vision plans through Justworks
- Parental leave of 12 weeks fully paid after six months of service
- Remote-first culture! Work from anywhere in the U.S. plus we have an office space in NYC’s West SoHo neighborhood. We’re dog friendly!
- Flexible PTO with no limit on vacation days and a recommended minimum of 15 days per year + 13 annual company-wide holidays
- One year of free online mental health therapy via Talkspace
- Access 24/7/365 to One Medical, an on-demand primary care health service
- Public transportation benefits and pre-tax plans if you choose to commute
- 401k plan through Guideline
- Up to $200 to enhance your home office
- $3,000 employee referral program
Morty is focused on building the team best suited to advance our mission to the benefit of homebuyers across the country. We recognize that work patterns have changed, and we now offer team members the option to work full- or part-time in our office in New York City or fully remotely. While each team has the flexibility to establish the work schedules and rhythms that make sense for their group, we request everyone’s working hours overlap substantially with Eastern Time so we can all stay connected.