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The Sales Development Representative will engage inbound leads, perform outbound prospecting, and collaborate with Marketing to drive sales pipeline generation using AI tools.
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The role:
- As a Sales Development Representative (SDR) you will work across Newsela’s Sales organization to support aggressive growth by researching, prospecting through calls and emails, and qualifying leads in order to build pipeline for Sales Representatives.
- Your days will be composed of responding to inbound inquiries, proactive cold outreach to potential new customers, and providing online product demonstrations that draw prospects into initial discovery calls and identify key needs that ultimately lead to qualified opportunities for our Sales team.
Why you'll love this role:
- You will collaborate within the Sales organization to inform strategy and process that enhances sales performance
- You will be part of a team that has incredible support through sales training and enablement, as well as through marketing and operations
- As the initial point of contact with prospects, you’ll represent the future of education, enhancing how districts and teachers engage students, and helping provide approaches that allow educators to design customized learning for different levels of reader
- Your feedback from the market will also help drive future product enhancements
Why you're a great fit:
- You have 1+ year of lead generation or inside sales experience
- Your pipeline generation experience includes engaging prospects through email and phone conversations that lead to qualified meetings
- You leverage your Salesforce.com experience and sales process training to tactfully manage a pipeline to meet and exceed team goals
- You are familiar with sales platforms such as Salesloft, Outreach.io, or Yesware
- You are an excellent communicator who can truly empathize with the challenges our different buyers face
- You’re able to establish clear value propositions that connect buyer/user needs to the product and services we offer
- You thrive in a fast-paced environment and use your creativity when partnering with team members to ensure flawless execution
Compensation:
- Base salary: $55,000
- On-target commission (OTC): $25,000
- On-target earnings (OTE): $80,000
Total compensation for this role also includes incentive stock options and benefits.
Newsela New York, New York, USA Office
Midtown Manhattan, New York, New York, United States
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory



