Salesforce Business Analyst

Realize your potential by joining the leading performance-driven advertising company!

As a Salesforce Business Analyst on the Information Systems team in our New York office, you’ll play a vital role in partnering closely with Sales and Account Management teams to design, configure, and improve scalable CRM workflows and business systems solutions. This role combines business process analysis, solution design, and hands-on system implementation to help our global revenue organization operate more efficiently and effectively.

To thrive in this role, you'll need:

• 2–5+ years of hands-on experience as a Salesforce Business Analyst or Implementer with a deep understanding of the platform.
• Hands-on experience with Salesforce Flows and a strong technical grasp of declarative automation.
• Proven track record designing and implementing scalable workflows, automations, or business process improvements within CRM platforms.
• Strong core BA skills, including experience gathering business requirements and translating them into practical system solutions.
• Solid business acumen, with a strong understanding of sales or go-to-market (GTM) processes and how systems support operational efficiency.
• Enthusiasm for innovation, specifically around Generative AI tools and how they can improve business workflows and productivity.
• Excellent communication skills and the ability to collaborate effectively in a team environment.
• Strong analytical mindset combined with excellent self-learning abilities.
• Autonomy and adaptability, with the ability to take ownership of deliverables and collaborate effectively with a manager and team based in a different time zone.

Bonus points if you have:

• Salesforce certifications.
• Experience building GenAI solutions for business processes using Agentforce or other AI tools.
• Familiarity with SQL/SOQL for data analysis and troubleshooting.
• Exposure to low-code/no-code automation tools or light scripting experience (e.g., Python, JavaScript).

How you’ll make an impact:

• Partner with global business stakeholders to deeply understand business needs and translate them into scalable CRM solutions.
• Design, configure, and maintain workflows, automations, and business processes within Salesforce and related business applications.
• Evaluate and implement practical GenAI use cases that directly improve business users' productivity and workflow efficiency.
• Continuously identify opportunities to optimize workflows, reduce manual effort, and enhance the overall user experience across business systems.
• Manage system enhancements through the entire lifecycle: discovery, testing, rollout, documentation, and user support.
• Collaborate cross-functionally with global Information Systems, RevOps, and business stakeholders on high-impact initiatives.

Why Taboola?

If you ask Taboolars what they love about working here, they’ll tell you that they’ve been empowered to realize their full potential while growing and learning from and with smart and talented people. They’ll also share more about:

• Adam Singolda, Taboola Founder and CEO says; “You can copy anything from another business but you can’t copy a company’s culture.
• Well-being: Enjoy comprehensive benefits (health, dental, vision, 401k matching), pre-tax commuter benefits, a fully stocked kitchen, and various gym partnerships.
• Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.
• Work with some of the biggest names: Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda.

Ready to realize your potential?

Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need. You can access our US Candidate Privacy Policy here.

Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, & the Taboola Life Blog.

About Taboola

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize, Taboola’s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola’s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

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