Lead HCP commercial and field strategy to convert launches into prescribing behavior. Own HCP-facing content, messaging, medical education and peer-to-peer programs, field enablement, segmentation and targeting, and partner with Sales to drive execution and measure prescribing outcomes.
Role Summary
Own the commercial relationships, content, and field strategy that turn a launch into prescribing behavior. You'll build HCP-facing work with enough clinical and commercial credibility that the field trusts it and payers respect it, and set the standard for how this category earns physician preference.
Key Responsibilities
Leadership Capabilities
Basic Qualifications
Preferred Qualifications
LAST DAY TO APPLY: 08/28/2026
The annual base salary for this position ranges from $214,900.00 to $358,100.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 22.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. This role is posted in multiple locations. If you are applying for the role in an secondary job posting location where pay transparency regulations apply, your Talent Advisor will share the local pay information with you during the first interview.
Relocation assistance may be available based on business needs and/or eligibility.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to make www.pfizer.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please email [email protected] . This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
Own the commercial relationships, content, and field strategy that turn a launch into prescribing behavior. You'll build HCP-facing work with enough clinical and commercial credibility that the field trusts it and payers respect it, and set the standard for how this category earns physician preference.
Key Responsibilities
- HCP commercial strategy and value proposition
- All HCP-facing content, materials, and messaging for the franchise
- Medical education strategy and peer-to-peer engagement programs, in partnership with Medical Affairs
- HCP field enablement: arms the field with everything it needs to be effective
- HCP segmentation, targeting strategy, and prescribing behavior tracking against goals
- Partnership with enterprise Sales on field execution and messaging pull-through
Leadership Capabilities
- Can build HCP-facing strategy and content with enough clinical and commercial credibility that the field trusts it and payers respect it
- Leads without owning the sales organization: sets field strategy and enablement that Sales executes, which takes influence rather than authority
- Coach and develop content and strategy talent as the team builds out
Basic Qualifications
- Bachelor's degree required; advanced degree preferred
- 12+ years of experience in HCP marketing, brand strategy, or commercial content leadership in pharma or biotech
- Demonstrated experience building HCP segmentation and targeting strategy tied to prescribing outcomes
- Experience partnering with a national or regional sales organization on field execution
Preferred Qualifications
- Track record building brand ideas and campaigns that HCPs remember, not just materials they receive
- Medical education or peer-to-peer program experience
LAST DAY TO APPLY: 08/28/2026
The annual base salary for this position ranges from $214,900.00 to $358,100.00. In addition, this position is eligible for participation in Pfizer's Global Performance Plan with a bonus target of 22.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life's moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site - U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. This role is posted in multiple locations. If you are applying for the role in an secondary job posting location where pay transparency regulations apply, your Talent Advisor will share the local pay information with you during the first interview.
Relocation assistance may be available based on business needs and/or eligibility.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to make www.pfizer.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please email [email protected] . This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers .
Marketing and Market Research
Pfizer New York, New York, USA Office
Pfizer Hudson Yards Office



66 Hudson Blvd E, Suite 20, New York, NY, United States, 10001
Pfizer Madison, New Jersey, USA Office
1 Giralda Farms, Madison, NJ, United States, 07940
Similar Jobs at Pfizer
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Lead the end-to-end consumer and HCP digital platform for an obesity therapy, owning journey, enrollment, commerce, pharmacy fulfillment, CRM/loyalty, vendor relationships, roadmap, and cross-functional alignment to drive patient initiation and adherence.
Top Skills:
CRME-Commerce PlatformsLoyalty Platforms
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Lead market access strategy for the Obesity portfolio, overseeing payer marketing, pricing, contracting, evidence strategies, and Medicare/Medicaid engagement. Manage commercial strategy with national/regional payers, retail and specialty pharmacy accounts, build value stories, address access barriers using payer analytics, and lead a team with a player-coach approach to support commercialization and label expansion preparation.
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
Lead development of an AI-ready research data ecosystem for vaccine R&D: design integrated data architectures, automate ingestion and transformation pipelines, define semantic/metadata frameworks, build knowledge graphs and RAG systems, and develop multimodal predictive and translational ML models. Provide technical leadership, mentor teams, and collaborate across scientists, bioinformatics, and enterprise data organizations to accelerate AI-driven vaccine discovery and decision-making.
Top Skills:
Agentic AiCloudFoundation ModelsGenerative AiHigh-Performance ComputingKnowledge GraphsPythonPyTorchRetrieval-Augmented Generation (Rag)TensorFlow
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory




