Senior Marketing Manager

Description

We're hiring a Senior Marketing Manager to run the day-to-day of a marketing function that's already built and operating. The CMO owns strategy, revenue ops, and what's next. You own execution — content, SEO, HubSpot, directories, reporting, and the AI agents we've built to support all of it. This is a shipping role, not a strategy role. If you want to see the impact of your work every morning and make real decisions inside a defined scope, we want to hear from you. Base is $70–90K with OTE up to $130K+.

About Us

Bolder Apps is a product development studio that partners with US-based startups and established companies to build and scale innovative digital products. We specialize in AI-powered development, full-cycle product creation, and engineering team augmentation. Our mission: build bolder, faster, and smarter.

Our Culture & Values (read before applying)

We move fast. We take ownership. We work with AI, not against it. And we expect everyone to bring ideas, not wait for instructions.

There are no daily checklists, no micromanagement, and no corporate politics. Instead, you'll have autonomy, trust, and a team that's always ready to help you grow. At Bolder Apps, impact matters more than titles, and curiosity matters more than seniority.

If you want a place where you can level up fast and actually see your work making a difference — welcome aboard.

Responsibilities

• Ship daily content across blog, social, case studies, and sales enablement — this is the core of the role
• Run SEO execution: on-page updates, technical fixes, link-building outreach, and content briefs based on an existing keyword strategy
• Manage directory channel ops: keep profiles current, leads flowing, and reviews compounding
• Own HubSpot day-to-day — workflow maintenance, lead routing, sequence management, list hygiene
• Run the weekly pipeline contribution report, monthly channel review, and quarterly trends summary
• Operate the AI agents already in production and flag when they need to be rebuilt, retrained, or replaced
• Take over a clean HubSpot instance with solid attribution and qualification tracking, a defined channel taxonomy, and a backlog of content briefs and channel experiments ready to ship

• B2B marketing execution experience. 3+ years in B2B marketing, agency or dev services strongly preferred. You've owned a channel or function completely, not just contributed to one. You can point to something you inherited, improved, and measured.
• HubSpot fluency. You build workflows without watching a tutorial. Lead routing, sequences, list segmentation, attribution reporting — you know where to click and why. You don't need a RevOps consultant to make it do what you need.
• Strong writer. You can ship a case study, a LinkedIn post, and an email sequence in the same afternoon without sacrificing quality on any of them. Writing is how you think, not a task you schedule.
• SEO competence. You've written for search, understand on-page fundamentals, and can read GSC without panicking. You're not doing keyword research from scratch — you're executing against a strategy that exists.
• AI-native operator. You use Claude, GPT, and automation platforms to multiply your output, not as occasional helpers. You've built at least one workflow or agent that runs without you touching it daily.
• Async-first communicator. You write things down. You document decisions. You don't ask for a meeting when a message will do. The CMO and founders see your updates in writing, not in standups.
• Executor by identity. You're proud of owning a specific scope completely. You act without permission inside your lane, ask questions clearly when you're outside it, and ship every week regardless.

• Base $70–90K depending on experience, plus a quarterly bonus tied to pipeline contribution and channel-specific KPIs
• OTE $105–130K+. Bonus math is transparent on day one
• Direct daily collaboration with the CMO and weekly visibility with the founders
• A clean, working marketing stack from day one — HubSpot, GA4, GSC, custom MCP integrations — with full onboarding from the CMO
• Fully remote, EST/CST hours, async-friendly
• Real ownership of a defined scope with the autonomy to make decisions inside it
• Tooling budget for AI platforms and automation