About Us
At Cast & Crew, we’ve empowered creativity and supported the global entertainment industry for decades. Together with our family of brands - Backstage, CAPS, Checks & Balances, Final Draft, Media Services, Sargent-Disc, and The TEAM Companies – we operate as a combined entertainment technology and services provider offering industry standard screenwriting accounting software, digital payroll products, data & reporting, and a host of creative tools. The industry continues to move faster than ever, and the need for our expertise, our technology, and our people has never been greater. We are a production’s best ally every step of the way. #OneCastOneCrew
At Backstage (www.backstage.com), we’re focused on providing the best career platform to match talent like performing artists, crew, content creators with talent seekers in film, social, television, commercials, branded content, theater, and more worldwide.Backstage.com seeks a strategic Senior Product Manager with a strong background in product research and execution to join our team. We are looking for someone who has worked hands' on with eCommerce brands or marketplaces on the conversion and growth side of the business. You will be working with members of our engineering, design, data, marketing and operating teams to help drive product ideas, roadmaps and ultimately giving our customers a world class funnel experience.
We are considering hybrid candidates in the New York area. We believe in collaboration and fun and we get into the office a couple of times in the month to be in-person with our co-workers.
If working together to take a product successfully through its development life-cycle and into the customer's hands excites you, keep reading!
What you’ll be doing:
- Optimize for core conversion product metrics with existing and new funnel work including feature adoption, utilization and repeat usage.
- Own key funnel metrics (e.g., sign‑up rate, activation, free‑to‑paid, checkout completion, retention, expansion) and be accountable for moving them. Measure and report project success using our existing tooling, such as Amplitude, Looker, Google Analytics and others.
- Work closely with senior management to define and maintain the roadmap, product vision and strategy for the funnel: how users move from awareness to engaged, paying, and returning customers
- Lead the development of new and improved features that make the product more valuable, intuitive, and differentiated for users
- Design and run A/B and multivariate tests on flows. Prioritize based on hypotheses and convictions and systematically iterate on winning tests and learn from failed ones.
- Use qualitative research and customer feedback to understand why users drop off at each funnel stage, not just where.
- Monitor competitor funnels, industry benchmarks, and growth best practices to find new tactics and opportunities.
- Guide the Engineering, Data and DevOps teams through the full software development lifecycle from concept to launch, including estimation, dependency management, timeline creation, documentation, and blocker removal
- Serve as the point person for all communication related to your teams and projects, both within the technology team and to the rest of the business
- Be in the weeds on a project while also maintaining a high-level view of all projects impacting your teams
Requirements:
- 5-7+ years in a Product Management role, with at least some part of it optimizing funnels. Strong technical acumen with engineering, design, or business intelligence background a plus!
- Proven experience with qualitative and quantitative research methods and methodologies
- Experience with market landscaping and competitor analysis
- Intermediary or better proficiency with SQL
- Exceptional written and verbal communication skills that can be tailored to suit a variety of individual personalities and levels of seniority
- Excellent stakeholder management skills, including driving consensus and alignment
- Familiarity with multiple software development methodologies, such as Scrum and Kanban, and the ability to find the right process and tools for the situation on a case-by-case basis
- Bachelor's degree in Computer Science, Information Technology, related field, or equivalent industry experience
- Experience with project and task management software (bonus points for Jira)
Benefits:
- Collaborative work environment where you’ll learn about and influence every aspect of the business
- Comprehensive medical, dental, and vision insurance
- The opportunity to work with talented leaders in their disciplines
- A company that works with you to learn, grow, and excel in your career
Benefits
Cast & Crew provides a comprehensive package of employee benefits including: Medical, Dental, Vision, PTO, health and wellness programs, employee discounts, and more! Note: Cast & Crew benefits are subject to eligibility requirements.
Cast & Crew is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. It is our policy to provide equal employment opportunities to all individuals based on job-related qualifications and ability to perform a job, without regard to age, gender, gender identity, sexual orientation, race, color, religion, creed, national origin, disability, genetic information, veteran status, citizenship or marital status, and to maintain a non-discriminatory environment free from intimidation, harassment or bias based upon these grounds.
CA residents
Your personal information may be collected in connection with certain services provided by Cast & Crew or its affiliated companies. A summary of your California privacy rights can be found at: https://www.castandcrew.com/privacy-policy/
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