Specialist, Content Production

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The Content Production Specialist supports the daily tactical operations of the brand’s channels with a strong emphasis on social. This role focuses on content production, scheduling, and active community moderation to help grow the ALL ARTS audience. They are responsible for tasks such as filming and editing short-form video, drafting captions, and identifying real-time trends for quick-turnaround opportunities. By analyzing post-level performance, they provide the necessary data to help lead and refine the overarching digital strategy.

Specific responsibilities include:

• Deploy a social content calendar that aligns with the broader ALL ARTS calendar.

• Help triage a high volume of content and identify opportunities to leverage the ALL ARTS archive. 

• Draft, schedule, and publish posts natively and with third-party tools. 

• Edit and adapt short-form video content for platform-native formats.

• Monitor and proactively engage with audiences and influencers across digital platforms.

• Provide additional production support as necessary.

• Other relevant duties, as assigned.

Qualified candidates will have excellent communication skills and the ability to work both independently and collaboratively. Additional qualifications include:

• Minimum 3 years experience publishing for a brand account (cultural institution or digital media company preferred).

• Passion for digital culture and a nuanced understanding of how brands interact in this space. 

• Strong understanding of Instagram and TikTok aesthetics, best practices, trends, and in app tools.

• Proficiency in video and photo editing for social platforms (CapCut, Edits, Canva, etc).

• Experience with project management and analytics tools (Airtable, Asana, Basecamp, Hootsuite or Social Flow experience preferred).

This is a hybrid position. The WNET Group reserves the right to change and/or modify the hybrid schedule at its discretion. 

The WNET Group
825 Eighth Avenue
New York, NY 10019-7435
www.wnet.org

It is the policy of WNET not to discriminate against any applicant for employment, or any employee because of age, color, sex, disability, national origin, race, religion, veteran status or any classification protected by law.

The WNET Group offers competitive salaries, excellent benefits, and a supportive working environment.  Salary ranges are based on benchmarked nonprofit and industry related data provided by an outside consulting firm and are commensurate with skills and experience. The compensation range for this position is $60,000 - $65,000. Internal equity considerations will be reviewed before making a final offer.