Specialist, Digital Personalization & Testing Operations

Specialist, Digital Personalization & Testing Operations 

At Chanel, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience and potential you could bring to CHANEL. 

About the role: 

CHANEL is looking for a Specialist, Digital Personalization & Testing Operations to join our Digital & Client Experience team on-site in New York City. In this role, you will be responsible for executing programs to deliver personalized site experiences and testing on Chanel.com to create meaningful connections with the brand and deepen client relationships. You will play a hands-on role in supporting our digital personalization and A/B testing initiatives, managing day-to-day programming in the personalization and testing platform, conducting rigorous quality assurance, and ensuring the ongoing health and accuracy of live experiences. This role is highly collaborative, partnering closely with Digital, Tech, Artistic Direction, Client Experience Management, and Data teams to deliver best-in-class client experiences.  

Our ideal candidate has a minimum of 3 years of relevant digital personalization experience, a strong technical aptitude, and a passion for personalization and experimentation. You are detail-oriented, energized by digital innovation, and thrive in a dynamic, fast-paced environment.  

What impact you can create at CHANEL: 

Experience Set-Up & Execution 

• Execute personalization & testing experiences by implementing initiatives directly in the experience management tool, collaborating closely with third-party vendors and internal stakeholders 

• Ensure experiences are delivered on time, accurately, and aligned to business and client objectives 

• Submit site experience requests to artistic direction team when local assets or messaging are needed  

• Manage operational workflows by creating and tracking IT tickets, providing thorough documentation and walkthroughs of user journeys to streamline development processes 

• Collaborate with Tech partners to troubleshoot tagging, data, or technical dependencies required for launch 

• Set up audience, content, and behavior targeting, along with conditional requirements, test types, goal KPIs, and custom events within the third-party experience management tool 

• Conduct final user acceptance testing with precision, validating targeting, functionality, and visual rendering across browsers and devices  

• Post-activation, complete production QA and confirm analytics and key tracking metrics are flowing properly in intended systems  

Ongoing Program Health Monitoring & Operational Support 

• Monitor live experiences through ongoing QA and performance checks to ensure program health and identify shifts, anomalies, or optimization opportunities 

• Create ongoing QA checklists and best practices to ensure consistency and reliability 

• Resolve issues quickly, escalating to Tech partners and/or third-party vendor when needed, providing creative solutions and/or interim plans to avoid program or initiative downtime  

• Maintain trackers and documentation as new initiatives are launched or deactivated 

• Help analyze experience and test performance leveraging various analytics tools, interpreting data, and compiling results  

• Document processes, standards, and playbooks to drive operational efficiency and enable scale 

• Provide input into retrospective reviews to refine processes and inform future roadmap planning 

• Review weekly performance dashboards, highlighting notable results or trends for the program overall 

• Partner with Business Analytics team to ensure accurate tagging, measurement, and reporting 

You are energized by: 

• Delivering best-in-class digital experiences by combining precision in execution with curiosity for innovation 

• Working in a highly collaborative, fast-paced environment where priorities evolve quickly 

• Approaching challenges with a solutions-oriented, detail-focused mindset, ensuring accuracy and reliability at every stage 

• Building trusted partnerships and fostering cross-functional collaboration 

• Taking ownership of processes, documentation, and standards that enable scale and efficiency 

What you will bring to the team: 

• 3+ years of relevant experience in digital content, e-commerce, personalization, A/B testing, or a related field. Experience working in a digital content management system or personalization/testing tool to set up, update, publish, and QA digital content and experiences is required; Monetate experience is a plus

  Strong QA discipline and exceptional attention to detail, with experience testing digital experiences, identifying and documenting issues, and ensuring launches are accurate across devices, browsers, and site placements

  Strong cross-functional project coordination skills, with the ability to translate business needs into clear briefs, tickets, requirements, and documentation for Creative, Technology, Analytics, and other partners

  Strong organizational skills, with the ability to manage multiple projects, priorities, and deadlines in a fast-paced environment

  Highly collaborative, adaptable, and comfortable working across different teams, processes, and ways of working. 

  Proficiency in Microsoft Office Suite, including experience maintaining trackers, documentation, and operational workflows

  Analytical mindset; experience with Google Analytics, Contentsquare, or similar analytics and reporting tools is a plus

  Technical aptitude and curiosity, with familiarity with HTML, CSS, JavaScript, tagging, or data-layer concepts preferred. The team will provide opportunities to build deeper technical project management and implementation knowledge

  Experience with personalization platforms, audience targeting, and A/B testing methodologies is preferred; training will be provided on the team’s specific tools, processes, and testing approach

   

​Position Logistics:    

• Role based in New York City, requires minimum of 3 days in-person office presence in our Midtown Manhattan office  

​

  *Chanel, Inc. reserves the right to edit, change, or make exceptions on designations where circumstances where deemed appropriate.   

Compensation:   

• The anticipated base salary range for this position is $58,200-$100,000.  A base salary is one component of the total compensation for this position. Other forms of variable pay [may/will] be offered for this position. Other components [may/will] include bonus potential, benefits, and/or perks.   

​

Benefits and Perks:   

• Wellbeing resources include dedicated paid time off for wellbeing (2-week August Office Closure) and a Wellbeing fund    

• Family and care giving benefits (inclusive of parental leave, fertility support, Milk Stork, and Care.com Membership)   

• Generous paid time off policies to include vacation, holiday, sick and volunteer days    

• 401K and other incentives    

• Robust healthcare offerings; medical, dental, vision, MDLIVE (virtual care), One Medical, Flexible Spending Accounts (Health Care & Dependent Care), Health Savings Account and Employee Assistance Program   

• Life insurance, Accidental Death & Dismemberment, Short Term Disability, Long Term Disability, Health Advocate, International Business Travel Accident & Medical, and Commuter Transit & Parking  

​ 

Additional Information:   

Chanel is a private company whose values are grounded in creating conditions for people to perform at their best and feel fulfilled and confident in their work. We offer a unique work environment where individuals are encouraged to better understand the brand, the business, and motivations, so that together we can unlock the possibilities of growth. This is reflected in:   

 Diversity and Inclusion:   

• At CHANEL, we are intentional in promoting Diversity & Inclusion. We foster respect, empathy, and dignity for all.  We believe strongly that the diversity of our people across the full spectrum of human differences is essential to our organization and the connections we have with each other and our clients.    

• We offer Employee Resource Groups in the US that are voluntary, open to all, employee-led groups formed around a shared identity or lived experience, whose aim is to foster a diverse, inclusive, and equitable community aligned with the values and missions of the communities they support.   

 Chanel Community:   

• CHANEL Community empowers our employees to channel their passions, talents and sense of purpose to contribute to and learn from our communities.   

• Employees are encouraged to take time off annually to volunteer through CHANEL Community. CHANEL also matches employee donations to select charitable organizations.   

Sustainability:   

• CHANEL Mission 1.5° is our climate action plan. It is focused on transforming the business in line with the ambitions of the Paris Agreement on climate change to limit the average global mean temperature increase to 1.5 degrees Celsius above preindustrial levels.   

• Employees are encouraged to contribute to our US Sustainability efforts at the corporate level and within the divisions, through organized taskforces and initiatives.   

Arts and Culture:   

• We are committed to extending our legacy of cultural engagement. Global support includes the CHANEL Culture Fund, which supports a select group of leading art culture institutions across the globe, and the CHANEL Next Prize for the next generation of creative talent.  US support currently includes Annual sponsorship of the MoMA film program, Tribeca Film Festival programs and Through Her Lens, Support of the Academy Gold Fellowship for Women and Sponsorship of the BAAND Together Dance Festival at Lincoln Center.   

Fondation Chanel:   

• Since 2011, Fondation CHANEL’s mission is for women and girls to be free to shape their own destiny.  Through multi-year partnerships with financial and technical support, Fondation CHANEL is committed to improving the safety and autonomy of women and adolescent girls around the world, impacting over a million women and girls in its first 10 years.       

• For more information, please navigate to the Fondation Chanel website here     

 Career and Leadership Development:    

• We have dedicated in-house teams focused on supporting the onboarding of employees, developing leadership skills via custom programs like Imagine Chanel People, Heart of Leadership and group and individual coaching, and blended online and live classes offered on our Bloom platform and by skilled trainers, such as Shape Your Career, to develop career building skills.   

​

 *Chanel, Inc. benefits and perks are dependent on eligibility and subject to modification by Chanel at any time.