Lead and grow a brand-direct advertising business across Technology, Platform, and Gaming verticals. Build senior client relationships, drive net-new revenue, develop consultative sales strategies, manage pipeline/forecasting, coordinate cross-functional solutions, set pricing/inventory strategy, and hit short- and long-term revenue targets while partnering with agency and product teams.
Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.
Job Summary
This role will report to the VP, Industry Verticals and will be responsible for building, managing, and growing revenue for our newly established brand-direct vertical business across the Technology, Platform, and Gaming verticals. The position will focus on driving net-new advertiser relationships and revenue, identifying new marketplace opportunities, and partnering closely with agency counterparts to create demand for scalable advertising sales solutions. The right candidate will bring experience across one or more of our target verticals, a consultative brand-direct selling approach, and the entrepreneurial instinct to operate in a fast-moving environment. The role will be pivotal in expanding the organization's presence with high-growth enterprise advertisers with the opportunity to shape the categories we prioritize and how we go to market. "For candidates applying to the Virtual CA location, applicants must be located in the Los Angeles area to be eligible for consideration."
Job Description
Responsibilities:
Employees at all levels are expected to:
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Please note that federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes. Additionally, an applicant's criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.
Skills:
Data Driven Strategy; Consultative Selling; Programmatic Advertising; Advertising Sales; Digital Attribution
Salary:
New York Pay Range: $195,336.24 - $293,004.36
Additional Range: This job can be performed in California with a good faith estimated pay range upon hire of $146,502.18 USD - $271,300.33.
Comcast intends to offer the selected candidate base pay within the posted range for this role at the time of posting dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
Targeted Commission: $196,000.00
Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
10 Years +
Job Summary
This role will report to the VP, Industry Verticals and will be responsible for building, managing, and growing revenue for our newly established brand-direct vertical business across the Technology, Platform, and Gaming verticals. The position will focus on driving net-new advertiser relationships and revenue, identifying new marketplace opportunities, and partnering closely with agency counterparts to create demand for scalable advertising sales solutions. The right candidate will bring experience across one or more of our target verticals, a consultative brand-direct selling approach, and the entrepreneurial instinct to operate in a fast-moving environment. The role will be pivotal in expanding the organization's presence with high-growth enterprise advertisers with the opportunity to shape the categories we prioritize and how we go to market. "For candidates applying to the Virtual CA location, applicants must be located in the Los Angeles area to be eligible for consideration."
Job Description
Responsibilities:
- Lead revenue growth and sales strategy across newly established Technology, Platform, and Gaming business segments, with a focus on building new client direct relationships and unlocking incremental revenue opportunities.
- Develop and manage senior-level client relationships, partnering with agency counterparts to create demand, expand partnerships, and drive net-new advertising investment across the Comcast portfolio of advertising capabilities
- Translate marketplace trends, advertiser priorities, and vertical-specific insights into consultative sales strategies and outcome driven media solutions.
- Partner cross-functionally with sales leadership, product, marketing, research, operations, and measurement teams to deliver strategic solutions that align with client objectives.
- Build and execute account plans designed to deepen customer engagement, drive pipeline development, and accelerate revenue conversion across assigned verticals.
- Manage revenue forecasting, pipeline health, and business performance reporting for assigned vertical categories.
- Strategizing short-term and long-term revenue targets, ensuring team efforts are aligned with organizational business strategy
- Managing advertising inventory and rate structures, coordinating with relevant teams for accurate and strategic pricing decisions
- Consistent exercise of independent judgment and discretion in matters of significance
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Please note that federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes. Additionally, an applicant's criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.
Skills:
Data Driven Strategy; Consultative Selling; Programmatic Advertising; Advertising Sales; Digital Attribution
Salary:
New York Pay Range: $195,336.24 - $293,004.36
Additional Range: This job can be performed in California with a good faith estimated pay range upon hire of $146,502.18 USD - $271,300.33.
Comcast intends to offer the selected candidate base pay within the posted range for this role at the time of posting dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
Targeted Commission: $196,000.00
Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
10 Years +
Comcast New York, New York, USA Office
Comcast NBCUniversal Headquarters Office
30 Rockefeller Plz, New York, New York, United States, 10112 0015
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