SVP, Marketing - Digital Strategy & Insights

Blackstone is the world’s largest alternative asset manager. Blackstone seeks to deliver compelling returns for institutional and individual investors by strengthening the companies in which the firm invests. Blackstone’s over $1.3 trillion in assets under management include global investment strategies focused on real estate, private equity, credit, infrastructure, life sciences, growth equity, secondaries and hedge funds. Further information is available at www.blackstone.com. Follow @blackstone on LinkedIn, X (Twitter), and Instagram. 

Blackstone is seeking an experienced leader to shape and drive priority digital initiatives while guiding the evolution of our insights function. This global role will accelerate digital impact across our commercial audiences by helping set strategy, aligning stakeholders, and delivering insights that inform action. The right candidate has led complex, cross‑functional programs and built integrated insights capabilities that support business growth.

Responsibilities

Strategic Initiatives and Digital Enablement

• Help drive priority digital initiatives across Private Wealth and broader digital enablement that accelerate commercial impact
• Help lead the buildout and implementation of digital experiences across core Private Wealth constituencies, partnering alongside their leadership teams, technology and external partners.
• Translate strategy into actionable workstreams—defining success metrics, decision points, and sequencing—while coordinating across channel, experience, and platform owners.
• Help shape and drive technology roadmap through prioritization in a way that unlocks new capabilities and drives adoption of new technology and AI with appropriate governance and quality controls.
• Identify emerging trends and opportunities across audiences, platforms, and digital capabilities, converting them into clear recommendations and initiatives.

Insights Leadership and Integrated Analytics

• Develop and execute a global insights strategy aligned with business goals.
• Oversee insights collection, analysis, and dissemination across regions and business units.
• Lead a team of insights professionals, fostering collaboration and innovation.
• Consolidate disparate analytics programs into a unified insights function with standardized measurement definitions, KPIs, and reporting.
• Translate complex data into clear, actionable insights for leadership and stakeholders, including recommendations on priorities and tradeoffs.
• Oversee the integration of analytics across the broader Corporate Affairs function as well as digital strategy and insights team in partnership with analytics and channel/execution leads.

Stakeholder Management

• Build and maintain strong relationships with senior leadership and key stakeholders.
• Serve as a trusted advisor, providing expert insights and recommendations.
• Ensure effective communication and dissemination of insights through leadership-ready narratives, readouts, and performance updates.
• Represent the insights function in internal and external forums

Qualifications

• 10+ years of experience in digital strategy, marketing and insights
• Track record of driving and implementation of digital transformation initiatives (e.g. customer journeys, digital experiences, evolving paid and owned capabilities)
• Proven experience shaping and influencing a technology roadmap (requirements, prioritization, adoption, governance) in partnership with technology and platform owners
• Experience leading an integrated measurement vision—standardizing KPIs, definitions, governance, and reporting cadences across teams to enable consistent, trusted performance management.
• Demonstrated capability to provide senior oversight of insights programs, guiding teams toward high-impact questions and ensuring rigor and relevance
• Experience operating across functions (e.g., marketing, product/digital experience, platforms, comms/corporate affairs, legal/compliance, data/analytics teams) to align priorities, coordinate tactics and drive tech adoption.
• Strong executive communication skills—translating complex performance and initiatives into concise narratives, clear tradeoffs, and leadership-ready recommendations.
• Practical experience enabling adoption of new technology and AI-assisted workflows with governance, privacy/compliance awareness, and quality controls embedded in operating routines.
• Bachelor’s degree; in a relevant field is a plus (e.g., Business, Economics, Marketing)

The duties and responsibilities described here are not exhaustive and additional assignments, duties, or responsibilities may be required of this position.  Assignments, duties, and responsibilities may be changed at any time, with or without notice, by Blackstone in its sole discretion.

Expected annual base salary range:

Actual base salary within that range will be determined by several components including but not limited to the individual's experience, skills, qualifications and job location. For roles located outside of the US, please disregard the posted salary bands as these roles will follow a separate compensation process based on local market comparables.
Additional compensation and benefits offered in connection with the role consist of comprehensive health benefits, including but not limited to medical, dental, vision, and FSA benefits; paid time off; life insurance; 401(k) plan; and discretionary bonuses. Certain employees may also be eligible for equity and other incentive compensation at Blackstone’s sole discretion.

Blackstone is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, religion, sex, pregnancy, national origin, ancestry, citizenship status, age, marital or partnership status, sexual orientation, gender identity or expression, disability, genetic predisposition, veteran or military status, status as a victim of domestic violence, a sex offense or stalking, or any other class or status in accordance with applicable federal, state and local laws. This policy applies to all terms and conditions of employment, including but not limited to hiring, placement, promotion, termination, transfer, leave of absence, compensation, and training.  All Blackstone employees, including but not limited to recruiting personnel and hiring managers, are required to abide by this policy.

If you need a reasonable accommodation to complete your application, please contact Human Resources at 212-583-5000 (US), +44 (0)20 7451 4000 (EMEA) or +852 3656 8600 (APAC).

Depending on the position, you may be required to obtain certain securities licenses if you are in a client facing role and/or if you are engaged in the following:

• Attending client meetings where you are discussing Blackstone products and/or and client questions;

• Marketing Blackstone funds to new or existing clients;

• Supervising or training securities licensed employees;

• Structuring or creating Blackstone funds/products; and

• Advising on marketing plans prepared by a sales team or developing and/or contributing information for marketing materials.

Note: The above list is not the exhaustive list of activities requiring securities licenses and there may be roles that require review on a case-by-case basis.  Please speak with your Blackstone Recruiting contact with any questions.
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