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Scholastic

Trade Marketing Assistant

Reposted Yesterday
In-Office
New York, NY, USA
65K-69K Annually
Junior
In-Office
New York, NY, USA
65K-69K Annually
Junior
Support planning, execution, and optimization of paid media campaigns (notably AMS). Manage campaign scheduling, track timelines, maintain seasonal advertising grids, research vendors, monitor performance and recommend optimizations, coordinate deliverables with internal teams and external vendors, and keep organized documentation using Google Workspace.
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Job Description:

NOTE: This role is based in New York City and encourages a minimum of two days per week in the SoHo office. Some roles or teams may require additional in-office attendance if the essential functions of the role require it.

THE OPPORTUNITY

For over a century, Scholastic has connected children to stories that ignite imagination, inspire curiosity, and build a lifelong love of reading. As the world’s largest publisher and distributor of children’s books, Scholastic champions authors and illustrators who shape culture, expand empathy, and celebrate the power of storytelling. Within this mission, the Trade division brings award-winning and bestselling books to young readers everywhere through strategic publishing, marketing, and distribution.

The Assistant, Trade Advertising supports the planning, execution, and optimization of paid media campaigns across multiple marketing teams. This role requires strong organizational skills, attention to detail, and the ability to manage multiple priorities in a fast-paced environment. The ideal candidate is data-driven, proactive in problem-solving, and eager to contribute ideas that improve campaign performance and operational efficiency.

RESPONSIBILITIES

  • Assist with scheduling and setup of Amazon Marketing Services (AMS) campaigns

  • Maintain organized documentation using Google Drive, spreadsheets, and Airtable

  • Track campaign timelines to confirm launches occur as planned, proactively flagging risks or delays and helping implement solutions.

  • Ensure accuracy for seasonal advertising grids for each marketing team, translating marketing plans into clear placement schedules that outline vendors, formats, timing, and key campaign details.

  • Research new advertising vendors and partners aligned with target audiences, campaign objectives, and brand strategy.

  • Coordinate with internal teams and external vendors to ensure all advertising deliverables are received accurately and on time

  • Provide general administrative and project coordination assistance to ensure smooth execution of advertising initiatives and marketing support.

About Scholastic

For more than 100 years, Scholastic Corporation (NASDAQ: SCHL) has been meeting children where they are – at school, at home and in their communities – by creating quality content and experiences, all beginning with literacy. Scholastic delivers stories, characters, and learning moments that empower all kids to become lifelong readers and learners through bestselling children’s books, literacy- and knowledge-building resources for schools including classroom magazines, and award-winning, entertaining children's media. As the world's largest publisher and distributor of children's books through school-based book clubs and book fairs, classroom libraries, school and public libraries, retail, and online, and with a global reach into more than 135 countries, Scholastic encourages the personal and intellectual growth of all children, while nurturing a lifelong relationship with reading, themselves, and the world around them. Learn more at www.scholastic.com.

Some benefits that we offer:

  • Full suite of health and wellness benefits (including a $0 deductible Medical Plan)

  • Retirement Savings Plan 401(k) with options for both Roth and Traditional Contributions

  • Tuition-Free programs for undergraduate and graduate degrees

  • Generous Parental Leave Program

  • Employee Stock Purchase Plan (ESPP) with opportunity for discounted stock at a 15% discount

Thank you for your consideration in choosing Scholastic.

#LI-AR1

Qualifications

HOW YOU CAN FIT (Qualifications)

  • Strong time management skills with exceptional attention to detail and accuracy.

  • Ability to manage multiple projects simultaneously and meet deadlines in a dynamic environment.

  • Clear written and verbal communication skills and a collaborative working style.

  • Proficiency in Google Workspace tools, particularly Google Sheets and Drive.

  • Interest in advertising, marketing, media planning, or publishing is preferred.

Time Type:

Full time

Job Type:

Regular

Job Family Group:

Marketing

Location Region/State:

New York

Compensation Range:

Annual Salary: 52,000.00

EEO Statement:

Scholastic is an Equal Opportunity Employer. Our policy is clear: there shall be no discrimination on the basis of race, religion, color, sex, pregnancy, national origin, marital status, sexual orientation, gender identity or expression, age, non-disqualifying physical or mental disability, or status as a disabled veteran or Vietnam veteran. Those factors shall not influence the determination of qualifications for a job or other opportunity within the company. Further, all personnel actions (such as compensation, tuition aid, benefits, transfers, promotions, and dismissals, company-sponsored training, social and recreational programs) shall be administered without discrimination.

EEO is the Law Poster

EEO Scholastic Policy Statement

Pay Transparency Provision

HQ

Scholastic New York, New York, USA Office

557 Broadway, New York, New York, United States, 10012

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