Leads B2B marketing strategy for Mastercard’s merchant, acquiring, processing, and public sector businesses. Develops growth plans, partnership and co-marketing propositions, joint customer marketing programs, and insight-led sales materials. Partners with Services, Product, Sales, Finance, and Legal to drive revenue, product adoption, customer engagement, portfolio growth, and brand impact. Builds senior customer relationships, manages agencies and resources, and leads a high-performing marketing team.
Our Purpose
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, B2B Marketing, Merchant & Acceptance
The U.S. Integrated Marketing & Communications team drives growth for Mastercard's business and brand by demonstrating how our products, services, insights and Priceless assets create value for customers and partners.
Reporting to the Senior Vice President of B2B & Product Marketing, the Vice President, B2B Marketing - Merchant & Acceptance will lead the marketing team supporting Mastercard's merchant, acquiring, processing, and public sector businesses.
This executive will translate commercial priorities into strategies that deepen customer relationships, grow share and generate revenue. The role will support core merchant verticals-including Travel, Fuel, Drug & Grocery, Retail, and Eating Places-while expanding strategic partnerships and adoption of secure, scalable payment solutions.
A key focus will be combining Mastercard Services, data and insights, products, marketing assets and the Priceless brand into differentiated growth solutions. Success will be measured through revenue influence, product and Services adoption, portfolio optimization, customer engagement and brand impact.
Role• Lead B2B marketing strategy across merchant, acquiring, processing, and public sector businesses.• Build growth plans for priority merchant verticals that deepen relationships, grow share and expand product and Services adoption.• Develop partnership and co-marketing propositions combining Mastercard's brand, campaigns, Priceless assets, sponsorships, media, technology, data and Services capabilities.• Partner with Mastercard Services to create cross-sell opportunities across acquisition, engagement, loyalty, portfolio optimization and performance marketing.• Support acquiring, processing and public sector priorities through programs that strengthen partnerships, accelerate innovation and promote secure payment solutions.• Lead joint marketing plans with customers, aligning objectives, investments, audiences, channels and measurement.• Build senior customer relationships and represent Mastercard in strategic planning sessions, pitches and executive presentations.• Partner with business development and account teams across the sales lifecycle, from opportunity identification and RFP strategy through activation and growth.• Develop insight-led narratives, commercial frameworks and materials that help win and expand customer relationships.• Collaborate across Marketing, Communications, Product, Services, Finance and Legal to deliver integrated programs.• Define performance measures tied to revenue, GDV, share growth, adoption, engagement, brand impact and ROI.• Lead and develop a high-performing team while managing agency partners and resources.
All About You• Proven team builder who develops talent, sets high standards and creates a positive, collaborative and hard-working culture.• Optimistic, resourceful problem-solver who takes initiative and mobilizes teams around solutions.• Entrepreneurial marketer who identifies and unlocks customer opportunities, turning ideas into measurable growth.• Significant experience leading B2B, partnership, customer or commercial marketing in a complex organization.• Ability to connect marketing strategy and investment to revenue, customer value and product adoption.• Trusted relationship builder with strong storytelling, presentation, negotiation and influencing skills.• Data-driven leader experienced in integrated marketing, joint business planning, measurement and ROI.• Extensive experience in payments, financial services, fintech, commerce, retail, technology or professional services experience preferred.
Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact [email protected] and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations.
THIS POSTING RELECTS ONE OR MORE CURRENT VACANCIES ON OUR TEAM, AND MASTERCARD INTENDS TO FILL THIS POSITION BY 12/03/2026.
Pay Ranges
Purchase, New York: $217,000 - $359,000 USD
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Title and Summary
Vice President, B2B Marketing, Merchant & Acceptance
The U.S. Integrated Marketing & Communications team drives growth for Mastercard's business and brand by demonstrating how our products, services, insights and Priceless assets create value for customers and partners.
Reporting to the Senior Vice President of B2B & Product Marketing, the Vice President, B2B Marketing - Merchant & Acceptance will lead the marketing team supporting Mastercard's merchant, acquiring, processing, and public sector businesses.
This executive will translate commercial priorities into strategies that deepen customer relationships, grow share and generate revenue. The role will support core merchant verticals-including Travel, Fuel, Drug & Grocery, Retail, and Eating Places-while expanding strategic partnerships and adoption of secure, scalable payment solutions.
A key focus will be combining Mastercard Services, data and insights, products, marketing assets and the Priceless brand into differentiated growth solutions. Success will be measured through revenue influence, product and Services adoption, portfolio optimization, customer engagement and brand impact.
Role• Lead B2B marketing strategy across merchant, acquiring, processing, and public sector businesses.• Build growth plans for priority merchant verticals that deepen relationships, grow share and expand product and Services adoption.• Develop partnership and co-marketing propositions combining Mastercard's brand, campaigns, Priceless assets, sponsorships, media, technology, data and Services capabilities.• Partner with Mastercard Services to create cross-sell opportunities across acquisition, engagement, loyalty, portfolio optimization and performance marketing.• Support acquiring, processing and public sector priorities through programs that strengthen partnerships, accelerate innovation and promote secure payment solutions.• Lead joint marketing plans with customers, aligning objectives, investments, audiences, channels and measurement.• Build senior customer relationships and represent Mastercard in strategic planning sessions, pitches and executive presentations.• Partner with business development and account teams across the sales lifecycle, from opportunity identification and RFP strategy through activation and growth.• Develop insight-led narratives, commercial frameworks and materials that help win and expand customer relationships.• Collaborate across Marketing, Communications, Product, Services, Finance and Legal to deliver integrated programs.• Define performance measures tied to revenue, GDV, share growth, adoption, engagement, brand impact and ROI.• Lead and develop a high-performing team while managing agency partners and resources.
All About You• Proven team builder who develops talent, sets high standards and creates a positive, collaborative and hard-working culture.• Optimistic, resourceful problem-solver who takes initiative and mobilizes teams around solutions.• Entrepreneurial marketer who identifies and unlocks customer opportunities, turning ideas into measurable growth.• Significant experience leading B2B, partnership, customer or commercial marketing in a complex organization.• Ability to connect marketing strategy and investment to revenue, customer value and product adoption.• Trusted relationship builder with strong storytelling, presentation, negotiation and influencing skills.• Data-driven leader experienced in integrated marketing, joint business planning, measurement and ROI.• Extensive experience in payments, financial services, fintech, commerce, retail, technology or professional services experience preferred.
Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact [email protected] and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.
Corporate Security Responsibility
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
In line with Mastercard's total compensation philosophy and assuming that the job will be performed in the US, the successful candidate will be offered a competitive base salary and may be eligible for an annual bonus or commissions depending on the role. The base salary offered may vary depending on multiple factors, including but not limited to location, job-related knowledge, skills, and experience. Mastercard benefits for full time (and certain part time) employees generally include: insurance (including medical, prescription drug, dental, vision, disability, life insurance); flexible spending account and health savings account; paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave); 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire; 10 annual paid U.S. observed holidays; 401k with a best-in-class company match; deferred compensation for eligible roles; fitness reimbursement or on-site fitness facilities; eligibility for tuition reimbursement; and many more. Mastercard benefits for interns generally include: 56 hours of Paid Sick and Safe Time; jury duty leave; and on-site fitness facilities in some locations.
THIS POSTING RELECTS ONE OR MORE CURRENT VACANCIES ON OUR TEAM, AND MASTERCARD INTENDS TO FILL THIS POSITION BY 12/03/2026.
Pay Ranges
Purchase, New York: $217,000 - $359,000 USD
Mastercard New York, New York, USA Office
Mastercard NYC Tech Hub Office

Mastercard’s NYC Tech Hub unites experts from diverse backgrounds and disciplines, from software development to finance, data architecture to cybersecurity and beyond, to build systems that never fail for a world that never stops.
Similar Jobs at Mastercard
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Develop and advance Mastercard’s global AI policy positions, narratives, and advocacy strategies. Advise internal executives, business units, government affairs teams, regulators, and standards bodies on AI legislation, regulation, governance, standards, and emerging risks. Translate AI business objectives into policy frameworks, produce policy briefs and executive materials, support consultations and thought leadership, and promote consistent, innovation-enabling AI policies across global markets.
Top Skills:
Artificial IntelligenceIeeeIso/IecNist
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Lead finance partner for Blockchain & Digital Currencies, responsible for budgeting, forecasting, month-end close, variance analysis, investment prioritization, vendor/business case evaluation, executive reporting, and process improvements to drive disciplined growth and financial performance.
Top Skills:
Business Intelligence ToolsExcelHyperionOraclePowerPoint
Blockchain • Fintech • Payments • Consulting • Cryptocurrency • Cybersecurity • Quantum Computing
Partners with Consumer Products and Processing product teams on budgeting, forecasting, financial modeling, business cases, investment prioritization, performance management, and strategic decision-making. Analyzes financial and operational data, develops executive reporting and KPI dashboards, evaluates growth opportunities, supports technology investment decisions, and drives profitability, cost management, and operating leverage initiatives.
Top Skills:
ExcelPowerPoint
What you need to know about the NYC Tech Scene
As the undisputed financial capital of the world, New York City is an epicenter of startup funding activity. The city has a thriving fintech scene and is a major player in verticals ranging from AI to biotech, cybersecurity and digital media. It also has universities like NYU, Columbia and Cornell Tech attracting students and researchers from across the globe, providing the ecosystem with a constant influx of world-class talent. And its East Coast location and three international airports make it a perfect spot for European companies establishing a foothold in the United States.
Key Facts About NYC Tech
- Number of Tech Workers: 549,200; 6% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Capgemini, Bloomberg, IBM, Spotify
- Key Industries: Artificial intelligence, Fintech
- Funding Landscape: $25.5 billion in venture capital funding in 2024 (Pitchbook)
- Notable Investors: Greycroft, Thrive Capital, Union Square Ventures, FirstMark Capital, Tiger Global Management, Tribeca Venture Partners, Insight Partners, Two Sigma Ventures
- Research Centers and Universities: Columbia University, New York University, Fordham University, CUNY, AI Now Institute, Flatiron Institute, C.N. Yang Institute for Theoretical Physics, NASA Space Radiation Laboratory


