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Burson

Vice President, Technology

Reposted 3 Days Ago
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In-Office
New York, NY
75K-180K Annually
Expert/Leader
Easy Apply
In-Office
New York, NY
75K-180K Annually
Expert/Leader
As the Vice President of Technology, you will craft reputation communications strategies for tech clients, manage teams, and develop media relations.
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Who we are:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.

More about the role:

Technology continues to re-write the rules and change the world -- and the stakes have never been higher. Want to be on the front lines, shaping the narrative for the companies and innovations that matter? As a teammate in the Technology practice at Burson, the world’s largest communications agency, you'll work with industry titans, global technology leaders, challenger brands and disruptive startups, crafting stories that resonate, inspire, and drive real impact. We're not about press releases and blogs; we're about building reputations that stand the test of time. If you're obsessed with all things tech, love a good challenge, and want to be part of a growing, curious and collaborative team, Burson's U.S. Technology practice is the place for you!

As a Vice President on our growing U.S. Technology team, you'll play a key role in crafting and executing impactful reputation communications strategies and programs for both established and challenger brands.

We're looking for a strategic and creative individual with a deep understanding of the technology landscape and a passion for media relations. If you're a team player who thrives in a fast-paced environment and is eager to take ownership of client work, this is the opportunity for you!

What you'll do:
  • Be responsible for providing senior communications counsel to clients, generating new business opportunities for the firm, and day-to-day management of significant client mandates.
  • Experience working in an integrated, multi-team environment. You would play different roles on various projects depending on the client mandate and the expertise required.
  • Develop and implement integrated communications strategies and programs, including media relations, thought leadership, and product launches, in collaboration with account leads and specialists across social, content, production and other disciplines.
  • Maintain an active understanding and awareness of current affairs and industry issues, marketing objectives, technologies and products of your clients.
  • Identify opportunities for client growth, while fostering curiosity within your teams to identify new possibilities.
  • Cultivate and manage relationships with key media contacts and influencers in the technology industry, securing impactful coverage and advocacy for clients.
  • Supervise junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development and to ensure high-quality work output for clients.
  • Oversee and contribute to the development of high-quality written content, showcasing strong writing and storytelling skills.
Experience that contributes to success:
  • 10+ years’ experience working in public relations, with a strong focus on the technology industry.
  • You have direct, hands-on experience with clients in the at least two of these sectors: consumer electronics hardware, AI, enterprise/B2B software or working with early-stage companies and the venture capital community.
  • A track record with integrated, 360-degree campaigns in the B2B and consumer technology space.
  • A highly collaborative spirit and experience and passion for mentoring and guiding junior team members, fostering a positive and supportive team environment.
  • Past experience with industry verticals and customer success storytelling.
  • Company “owned” events and tech industry events? You've been there, managed that, and have the results to prove it.
  • You've led large-scale campaigns and know how to inspire a team to achieve amazing things.
  • You've got a killer network of business and tech media contacts and industry influencers.

#LI-FB1

Burson is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package; click here for more details: https://mybenefits.wpp.com/public/welcome.

The base salary for this position at the time of this posting may range between:
$75,000$180,000 USD
You belong at Burson:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it's a good idea to read through our  Recruitment Privacy Policy. California residents should read our  California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. 

Top Skills

Media Relations
Product Launches
Technology Industry
Thought Leadership

Burson New York, New York, USA Office

New York, New York, United States

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