Leads corporate communications and brand reputation strategies for clients, including narrative development, executive communications, media relations, thought leadership, crisis communications, reputation measurement, and integrated storytelling. Builds senior client relationships, identifies growth opportunities, mentors teams, and partners across creative, social, influencer, and strategy functions. The role uses emerging media, AI, social listening, and data-driven insights to shape brand perception.
Looking for something fresh?
Day One Agency is hiring.
Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning, find a new angle, and let our creativity and curiosity lead us to earn the unexpected.
We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. We’re looking to expand our team with a new VP, Brand Reputation. You’ll become part of an award winning collective of cultural insiders* and industry outsiders**, all of whom are storytellers at heart.
Below you’ll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt-in and bring something to the party.
Ready to join a team that's been on Fast Company's Most Innovative list for three years running, made the Ad-Age A-List and been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY 4 years in row (2023, 2024, 2025 and 2026)?
Keep reading.
This position is full-time, requires a hybrid work schedule, and is only available in New York City.
Responsibilities
At Day One Agency, we believe in the power of storytelling to shape perceptions, build trust and create lasting relationships between brands and the people who matter most.
We're looking for a strong client leader, strategic thinker and innovator who can help shape the future of Brand Reputation at D1A. Someone who understands the fundamentals of corporate communications but thinks well beyond the traditional playbook to help brands earn attention, build credibility and stay relevant in a rapidly changing world.
This role sits at the intersection of corporate reputation, consumer culture and creative storytelling. You'll help brands shape and share their corporate narratives, elevate executive voices and connect business priorities to the conversations shaping culture.
You'll lead integrated corporate communications strategies that combine earned and owned storytelling, executive thought leadership, proactive media relations and reputation management. You'll also explore new ways to understand and influence how people see brands, leveraging data, emerging platforms, AI and the evolving media landscape.
Most importantly, we're looking for someone who brings curiosity, creativity and an entrepreneurial mindset to the work. A leader who can build strong client relationships, inspire teams and find new opportunities to make an impact.
Key Responsibilities
- Strategic Leadership: Develop and lead forward-thinking communications strategies that strengthen brand reputation, build trust and advance client business objectives.
- Corporate Storytelling & Narrative Development: Shape compelling corporate narratives that connect business priorities, brand purpose, innovation and leadership to the audiences and conversations that matter most.
- Client Leadership & Growth: Build trusted relationships with senior clients, anticipate their needs and identify opportunities to expand the agency's impact through organic growth and new business.
- Executive Communications & Thought Leadership: Serve as a strategic counselor to C-suite executives, developing their narratives, strengthening their voices and creating opportunities to build visibility and influence across earned and owned channels.
- Team Leadership & Development: Lead, mentor and inspire high-performing teams, fostering a culture of curiosity, accountability, collaboration and creative ambition.
- Earned Media & Multiplatform Storytelling: Lead proactive media relations and storytelling strategies that break through in today's fragmented media landscape, leveraging traditional journalism, emerging media, social platforms and new circles of influence.
- Innovation in Reputation Management: Explore new approaches, tools and technologies to understand, measure and influence brand perception, including social listening, AI-powered insights and emerging forms of reputation measurement.
- Issues & Crisis Communications: Guide clients through complex and sensitive moments, developing proactive and reactive communications strategies that protect reputation and maintain trust.
- Integrated Collaboration: Partner with creative, social, influencer and strategy teams to connect corporate storytelling to broader brand platforms, campaigns and cultural opportunities.
Why Join Us?
- Impactful Work: Engage in projects that shape public discourse and influence perceptions.
- Innovative Environment: Be part of a team that values creativity, experimentation, and forward-thinking.
- Growth Opportunities: Access to professional development resources and career advancement paths.
- Inclusive Culture: Join a diverse and supportive community that celebrates different perspectives.
Qualifications
- 10+ years of experience in strategic communications, public relations or brand reputation, ideally with significant agency experience.
- Deep expertise in corporate communications, executive counsel, narrative development and integrated communications strategy.
- Strong media relations experience, established relationships and a clear perspective on the evolving news and media landscape.
- Proven ability to counsel senior executives, develop compelling thought leadership and translate complex business priorities into accessible, impactful stories.
- Experience leading integrated communications programs that connect earned media, owned channels, social platforms and broader brand storytelling.
- Experience leveraging major industry events (e.g. Cannes Lions), to create opportunities for executive thought leadership, earned media, industry influence and relationship building.
- Strong strategic and analytical skills, with an understanding of reputation measurement and emerging technologies.
- Exceptional writing, storytelling, presentation and verbal communication skills.
- Demonstrated ability to lead teams, manage complex client relationships and deliver results.
- Entrepreneurial spirit, natural curiosity and a passion for creativity, culture and challenging conventional thinking.
- Ability to navigate ambiguity, anticipate opportunities and thrive in a fast-paced, collaborative environment.
- Bachelor's degree in communications, marketing or a related field.
Applicants must be legally authorized to work in the United States. The company does not sponsor or take over sponsorship of work visas.
We welcome applicants already in—or willing to relocate to—the New York City Metropolitan area (no company relocation allowance).
Compensation + Benefits
We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
- Health Care (Medical, Dental, Vision)
- Paid Time Off and Company Paid Holidays
- Summer Fridays
- 401K Retirement Plan with Company Match
- Lifestyle Spending Account
- Paid Parental Leave
- Commuter Benefits
- New Business Referral Bonus
- Employee Referral Bonus
The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $160,000 - $180,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates' relevant work experience, skills, qualifications, and location.
About
We move the world by stopping it in its scroll with stories that earn.
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