Teams at Church & Dwight

Leads Touchland’s U.S. and international marketing strategy, brand stewardship, innovation, performance marketing, retail activation, and product go-to-market execution. Owns marketing budgets, forecasting, revenue targets, reporting, and commercial performance while partnering cross-functionally with Sales, Finance, Operations, Product, Digital Commerce, and international teams. The AVP leads and develops a lean marketing team, drives consumer and retail insights into brand strategy, manages product launches and innovation, and builds scalable marketing processes in a hybrid, high-growth environment.

Leads go-to-market strategy and launch execution for Hero beauty initiatives, from positioning and creative direction through retail activation and performance evaluation. Partners with Innovation, Creative, Sales, Digital, Communications, Finance, and Legal to develop campaigns, narratives, retail and DTC strategies, and activation roadmaps. Uses consumer insights, cultural trends, budget management, ROI analysis, and cross-functional leadership to drive brand growth and commercial success.

Own the Touchland Amazon channel, including P&L, sales growth, advertising strategy, content, promotions, catalog operations, inventory coordination, demand planning, and marketplace reporting. Lead agency and broker partners, develop launch and assortment strategies, optimize advertising performance, manage Amazon Seller Central activities, and report channel results to leadership. The hybrid role requires collaboration across brand marketing, ecommerce, logistics, demand planning, international, and direct-to-consumer teams.