Director of Customer Retention
The Farmer's Dog
Greater NYC Area
2 weeks ago
We’re looking for an analytical and innovative Retention Marketing Manager to lead and develop our retention efforts. You’ll be joining the Growth Team, which works to grow The Farmer’s Dog’s active customer base.
In the role, you’ll partner with teams across the business (Acquisition, CX, Brand, Operations, etc.) to build, deploy, test, iterate, and scale best-in-class retention marketing efforts that transform trial subscribers into loyal evangelists that feed their pets The Farmer’s Dog for life.
This is an opportunity to build out a function and drive major impact. If you love spaghetti charts and have a deep, nuanced understanding of CRM, customer lifecycle and loyalty strategies (email, SMS, segmentation, cohort analyses, in box experience, account experience etc.), then this role could be a perfect fit.