AB Tasty
Today’s customer journey is complex. We help companies optimize it every step of the way.

Commercial/Mid-Market Account Executive

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AB Tasty (www.abtasty.com) is the customer experience optimization company rated as one of BuiltIn NYC's Best Places to Work (SMB). We help build the internet of the future by empowering brands to build better experiences using personalization, experimentation, recommendations, search, and the market’s only emotions-based segmentation solution. Images, messages, page structure...everything can be adapted to meet the needs, wishes, and emotions of website visitors or app users. AB Tasty isn't about helping our customers to push a hard sell. We're about helping them sell better by creating more positive user experiences across all their digital properties.


We must be on to something, since we're proud to say we have:

- 1100+ customers, including Papa Johns, Patagonia, Cartier, L’Oreal, USA TODAY and Sephora

- 300+ employees in 7 countries on 3 continents (Americas, Europe, Asia)

- Raised $64 million to grow globally

- Bonus: we're nice, too, we promise!


2 prerequisites if you want to join the AB Tasty team:

- Be a genuinely kind person! (we take this one seriously, it's half the battle in the recruitment process)

- Have a passion, whatever it may be :)

The Role

The Account Executive is a high-energy, new business sales oriented role with a focus on developing new customers across the US market. In this role, you will contribute to AB Tasty’s hyper-growth by acquiring new clients. This role requires experience in establishing a network and portfolio of clients within the digital marketing community.

The Team 

The USA Sales team has steadily been growing over the last year with quarter on quarter growth! We kick off conversations with pre-qualified leads, nurture existing relationships and work with companies of all kinds, from other tech startups to global luxury brands. The local team regularly partners with the global team to refine processes and skills.


  • Follow up with cold & warm leads and actively prospect into new Accounts 
  • Respond to tenders, RFIs, RFQs, etc.
  • Set up multiple conversations (discovery calls, platform overviews, pricing & proposal meetings) by managing the entire sales cycle, from finding new prospects to losing the the deal and bringing a new customer onboard 
  • Lobby with high level decision makers, negotiate and close deals while maintaining command of the sales cycle
  • Manage your own book of business, with both short sales cycles in parallel with long-term high potential deals
  • Support our growing business by representing and spreading the AB Tasty values


  • 2+ years of experience in a quota-carrying sales function of SaaS platforms or consulting and proven network in the North American market
  • Expert at driving the sales cycle from business champion to the C-level
  • Knowledge of the digital marketing space. Experience working for a CRO (Personalization/Experimentation platform) is preferred
  • Hunter mentality is mandatory. You must hold dearly, deep within your soul, the tasks of prospection, negotiation and closing of deals
  • You must have excellent negotiation techniques and you are used to dealing with decision makers (Heads of Marketing Departments and Product Managers)
  • You are a team player, with excellent interpersonal skills, enthusiastic and positive personality, and a can-do attitude
  • Experience with managing and moving forward complex sales cycles
  • Excellent collaboration ability with multiple internal teams (not limited to: Marketing, Pre-Sales, Customer Success, Support and Product)
  • Familiarity and mastery of the Challenger Sales Methodology

What we offer:

  • Competitive salary + bonus
  • Generous PTO Paid holidays
  • Medical, Dental, & Vision insurance
  • 401(k) +matching
  • 100% commuter reimbursement
  • Monthly team events
  • Annual company-wide seminar

Stay in Touch

Does this role not quite match your skills, but you’re still interested in what we're doing? Stay In Touch and be one of the first to hear about future opportunities!

AB Tasty is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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What are AB Tasty Perks + Benefits

AB Tasty Benefits Overview

Along with annual trips to Europe, AB Tasty offers generous PTO, health, vision, and dental insurance, 100% commuter reimbursement, 401(k) + 5% match, company equity, happy hours, tons of snacks, and overall fun and casual work environment with great colleagues.

Volunteer in local community
Volunteer with "Little Essentials", helping to sort donations.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee-led culture committees
Hybrid work model
Flexible work schedule
Remote work program
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K) matching
Company equity
AB Tasty offers stock options for select roles.
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
We provide up to 12 weeks of parental leave for the primary caretaker. Acme Co. also provides 4 weeks of leave for the secondary caretaker.
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
We partner with Vendredi, a platform that allows you to give back.
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Office Perks
Commuter benefits
AB Tasty covers 100% of commuting costs for its employees
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Pet friendly
Home-office stipend for remote employees
Generous stipend to purchase a desk + chair
Mother's room
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Online course subscriptions available
Customized development tracks
Paid industry certifications

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