Events Marketing Manager

Ankura is a team of excellence founded on innovation and growth.

ABS Marketing Overview:

The goal of ABS is to provide support and assistance to Ankura’s client facing business groups. All of Ankura’s ABS groups work together to achieve a common goal, which is to create innovative solutions for our clients. Ankura Business Services (ABS) includes Finance, Legal, IT Services, Marketing and Communications, Real Estate, Conflict Check, Operations & Workplace Services, and the People Office. Collaborative lateral thinking, hard-earned experience, expertise, and multidisciplinary capabilities drive results. Together, Ankura’s ABS groups work in harmony to Protect, Create, and Recover Value for our clients.

Ankura is a global expert services and advisory firm seeking a Manager for its US Marketing & Communications team. We have a dedicated team that works with our professionals every day to achieve our most important success – to protect, create, and recover value for our clients. We are seeking a candidate responsible for working with key stakeholders in the United States and serve as a trusted strategic advisor to internal clients by providing marketing insights and utilizing the full range of Ankura’s marketing services, strategic and analytic consulting expertise, data, and technology to solve core business challenges. Your role is to develop, plan, execute, and manage the events and sponsorship opportunities for our business groups. 

Role Overview:

We are looking for a seasoned, detail-oriented marketing executive who can provide immediate value and strategic insight to the firm, with the ability to quickly understand business goals, set a strategy and plan that aligns with them, and manage the day-to-day tactical execution to achieve them. You will be responsible for planning, execution, and measurement of brand, marketing, events, webinars, content development, to help position Ankura as a leading advisory and expert services firm. To be successful in this role, you need to manage multiple complex priorities with demanding time frames, provide leadership, strategic insight, vision, direction, and execution for the U.S. marketing team. You will also need extensive digital technology skills to help grow the footprint and brand for the Firm that aligns with business development goals.

This position is part of the Global Marketing & Communications team within Ankura Business Services, our internal firm services function. A growth mindset is required for success in this role to find innovative ways to drive outreach, cultivate retention, and build on the Ankura brand. Our highly collaborative consulting practice supports high profile global clients. A strategic and creative thinker and communicator is required for this position. This is a hybrid based role preferably located in New York City, Chicago, Nashville, or Washington, DC.

Responsibilities:

PLANNING & DEVELOPMENT:

• Set the go-to-market strategy and plan for the firm’s business groups and offerings – develop and own end-to-end campaign management, ensure timely and high-quality asset production, and delivery for brand and targeted marketing and communications programs.
• Work with management, gain an understanding of the requirements of each project, determine which team members need to be involved, engage the project team, and facilitate regular meetings.

COLLABORATING:

• Work closely with and manage key stakeholder relationships to ensure objectives are met, in partnership with the central marketing and communications team, for successful delivery and maximum ROI for all campaigns and programs.

CO-CREATING:

• Work with executive-level subject matter experts to drive strategy and marketing materials for both internal and external audiences.

IMPLEMENTING:

• Work with integrated team to develop and drive impactful content, messaging, and collateral to targeted audiences.
• Create and develop new opportunities, including events, campaigns, webinars, and technical seminars.
• Manage and execute digital, email, social and traditional media, and ABM campaigns.
• Review and ensure quality deliverables for all marketing and communication activities.

MEASURING:

• Use Google Analytics, Salesforce, Hubspot, and other data metrics to define and measure campaign and overall program success.

PEOPLE MANAGEMENT:

• Lead, mentor, and support the team, providing clear direction and priorities.

Requirements:

• Bachelor's Degree or other 4-year University Degree or equivalent, preferably in English, journalism, marketing, public relations, communications or business studies.
• 5+ years of experience, in some combination of event planning, management consulting, CRM, digital marketing/media
• Event planning experience, including conferences and sponsorships
• Experience in professional services/consulting strongly preferred
• Demonstrated track record of enabling growth through innovative and strategic marketing solutions
• Campaign planning and management
• Reporting, analyses, and KPI measurement
• Digital marketing expertise
• Brand management
• Public relations and communications
• Excellent copy writing and editing skills
• Executive presence
• Able to make quantitatively oriented recommendations to solve business problems, based on real customer information and trends
• Manage expectations and feedback from multiple stakeholders on multiple concurrent projects
• Excellent critical thinking, interpersonal, and problem-solving abilities, with a data-driven mindset
• Strong organizational skills and the ability to manage multiple projects with competing deadlines
• Technologies: Experience with Salesforce, Hubspot, Monday.com, Google Analytics, MS Office Suite, LinkedIn
• Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.
• Occasional travel as needed

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For individuals assigned and/or hired to work in California, Colorado, New York or other states with relevant pay transparency laws, Ankura is required to include a reasonable estimate of the compensation range for this role. This compensation range is specific to the said markets and considers a broad range of factors including but not limited to skill sets, experience and training, licensure and certifications, and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled.  The range does not include additional benefits outside of salary. At Ankura, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each role. A reasonable estimate of the current base pay range is between $85,000 to $120,000; this range is not a promise of a particular wage.

Ankura is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability. Equal Employment Opportunity Posters, if you have a disability and believe you need a reasonable accommodation to search for a job opening, submit an online application, or participate in an interview/assessment, please email [email protected] or call toll-free +1.312-583-2122. This email and phone number are created exclusively to assist disabled job seekers whose disability prevents them from being able to apply online. Only messages left for this purpose will be returned. Messages left for other purposes, such as following up on an application or technical issues unrelated to a disability, will not receive a response.