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Strategic Account Director, West

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Customers don’t experience data, they experience content. Movable Ink activates any data into personalized content in any customer engagement. The world’s most innovative brands rely on Movable Ink to accelerate their marketing performance. Headquartered in New York City, Movable Ink and its more than 500 employees serve its global client base from operations throughout North America, Central America, Europe, Australia, and Japan.

Strategic Account Directors at Movable Ink take a consultative approach to selling digital transformation personalization solutions to senior executives across many verticals. You will have the opportunity to develop custom and creative enterprise solutions that leverage the power of Movable Ink’s visual experience platform to tackle the challenges faced by Fortune 500 marketing leaders. As a Strategic Account Director you will be responsible for bringing on new business as well as working with existing clients to drive strategy and sophistication in an effort to fully embed Movable Ink technology into the client’s workflow. Strategic Account Directors will receive extensive training on the MEDDICC framework for enterprise solution selling, develop and manage senior executive relationships, and be a part of the fastest-growing personalization software company in the world.

Responsibilities:

Penetrate assigned accounts which includes new business, renewal, cross-sell and upsell; build and close a strong pipeline of opportunities
Consult on personalized marketing best practices across various marketing channels, leveraging Movable Ink's strategies and playbooks for each channel and each vertical
Work collaboratively with Movable Ink’s Client Experience, Partner Sales, and Solutions Consulting teams to ensure successful sales outcomes leading to happy clients
Build long-term, strategic plans in collaboration with internal business partners to maximize clients' success with the Movable Ink platform while maximizing revenue for Movable Ink; understand C-level initiatives at strategic clients and how Movable Ink's solutions map to those objectives
Forecast pipeline accurately, including expected close date, projected deal size, and projected deal probability
Drive value through meetings and quarterly business reviews; safe future travel conditions permitting, ~25% travel

Qualifications:

5+ years of successful experience selling enterprise marketing solutions to CEOs, CMOs, VPs and Directors of Marketing
Solid understanding of the digital marketing landscape
Experience introducing new products to market
Proven track record of closing large and high quality deals
Technical aptitude and/or background in technology
High performance selling in a specific geographic territory
A consultative sales style, strong experience selling solutions and the ability to thrive in a fast-paced environment
Experience with strategic deal design
Proven ability to sell collaboratively with multiple internal stakeholders and teams

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Cross Smith

Senior People Programs Manager

‘Pausing for Equity’

Holding Space for DEI

Smith is an advocate for holding space — in companywide initiatives and the minutiae of daily planning. “We implemented a ‘pause for equity’ OKR to coach decision-makers on how to concretely think through whom they are including versus excluding,” they said, noting that ERGs help hold space both in and beyond the company. “The programs and events we offer reflect our global teams by offering opportunities to share about and invest back into their local communities.” For example, the company’s INKlusive ERG celebrated U.S. and UK Pride month, donating to trans-serving organizations and more.

I am a fierce equity advocate with a deep background in mission-driven educational and nonprofit orgs. My work with INKlusive helps braid DEI focus into my daily work streams and helps feed my soul.

Melissa Laffin

Senior Content Marketing Manager

CHASE YOUR DREAMS

Grow with support from peers

From the moment Melissa Laffin joined Movable Ink, her peers and leaders encouraged her to pursue her passions. So when she decided to transition out of sales and fulfill her dream of becoming a marketing leader, she received the support and tools she needed to do so. Now, Laffin strives to help her direct reports chase their own ambitions. “My ultimate goal as a manager is to evoke the same inspiring feelings I felt when first coming aboard by ensuring everyone on my team feels supported, capable and set up for optimal success,” she said.

Every day I feel supported to the fullest extent to be myself, but I also feel challenged to reach an even higher potential, which is why I believe many ‘Inkers’ stay for the long haul.

Roger Rodriguez

Senior Director of Solutions Development and Delivery

HIT GOALS + HAVE FUN

Stay engaged and balanced

While Roger Rodriguez and his peers may have encountered a few challenges when they first started working remotely, the benefits of this type of environment have outweighed them all. “It empowers individuals to get their best work done while acknowledging the unpredictability of real life,” he said. Rodriguez added that the company’s events team succeeds in creating a fun culture through virtual gatherings, including cocktail-mixing classes. When he’s not getting to know his coworkers, he can log off and enjoy the important things, such as early family dinners.

I’m convinced we have the perfect environment to kickstart friendships, humanize the person behind the profile picture and, more importantly, move forward as a cohesive unit.

What are Movable Ink Perks + Benefits

Movable Ink Benefits Overview

One of the best things about working at Movable Ink is the amazing company culture we have! We are very proud to say we’ve been named one of Inc. Magazine’s Best Workplaces (2022, 2021, 2020, and 2019) and Built In’s “Best Places to Work” (2023, 2022, 2021, and 2020).

Culture

Volunteer in local community

Partners with nonprofits

Open door policy

OKR operational model

Team based strategic planning

Pair programming

Open office floor plan

Employee-led culture committees

Hybrid work model

President's club

Employee awards