Senior Content Marketing Manager

About Vouch:

Insurance... sounds slow, old-fashioned, and unexciting. Exactly. Insurance is broken, and it's failing fast-moving, innovative companies.

Vouch is a new, technology-first insurance broker backed with over $200M in funding from world-class investors. Like Stripe for payments or Brex for credit cards, Vouch is creating the go-to business insurance for high-growth companies.

We're doing this by making insurance fast, responsive, and focused on our high-growth and innovative customers. Instead of printed PDF applications and week-long waits, Vouch is building new technology to solve real problems, writing policies that actually cover relevant startup scenarios, and designing simple experiences in an otherwise frustrating industry.

Why should you join our team and Vouch?

Not only is this an exciting and growing team where you can drive a real impact on our marketing success, but you can also help expand Vouch as the preferred insurance broker to high-growth companies. We’re a quickly growing startup that believes in transparency and acknowledgment with our team members and cultivating a values-driven company. Our values are “Put People First,” “Listen, Challenge, and Grow,” “Face challenges head-on and win as a team,” and “Serve clients with integrity and excellence.”

What does a work environment look like at Vouch?

This role is eligible to be based in our Chicago, San Francisco, or New York offices. We require the team members to be in the office at least two days per week (Monday and Thursday) to foster close collaboration and team building.

Role Responsibilities: 

Vouch is seeking a Senior Content Marketing Manager to take our content strategy to the next level with high-impact materials that support brand awareness, demand generation, and sales enablement. This role is ideal for a strategic content marketer who excels at crafting compelling value propositions, creating persuasive sales collateral, and delivering thought leadership that positions Vouch as the go-to insurance broker for high-growth companies.

You will own the planning, creation, and execution of content that educates early-stage and growth-stage tech companies on risk. From thought leadership and blog posts to one-pagers, decks, and sales enablement materials, your work will help drive pipeline growth and accelerate deal velocity. You’ll direct freelance resources and collaborate closely with marketing teammates, sales, and design teams to ensure our content is engaging, data-driven, and aligned with Vouch’s confident and galvanizing brand voice.

What You’ll Do

• Content Strategy & Execution: Develop and execute a content plan that supports awareness, demand generation, and sales enablement.

• Value Proposition Development: Refine and articulate Vouch’s value propositions across various content formats to effectively communicate our differentiation.

• Sales Enablement: Create compelling sales materials, including one-pagers, decks, battle cards, and case studies, to support our sales team in closing deals.

• Thought Leadership & Blog Content: Develop insightful content that educates high-growth companies on risk management and positions our internal SMEs as experts in their field or area of specialization.

• Cross-Channel Distribution: Work with the marketing team to amplify content across digital channels, ensuring maximum reach and impact.

• SEO & Performance Optimization: Leverage SEO best practices and data-driven insights to refine content strategy and improve engagement.

• Collaboration: Partner with internal stakeholders—including sales, designers, and subject matter experts—to create cohesive, high-impact content.

About You

• 5 - 8 years of B2B content marketing experience, ideally in fintech or insurance.

• Proactive & Entrepreneurial: You take ownership, identify opportunities, and drive initiatives forward without waiting for direction.

• Multifaceted: Proven ability to develop and execute content plans that support brand awareness, demand generation, and sales enablement.

• Enablement Experience: Skilled in creating persuasive materials (one-pagers, decks, case studies, etc.) that directly support revenue growth.

• Results Driven: Relentless in measuring impact, optimizing content, and ensuring marketing efforts drive real business outcomes.

• Data Driven: Experience analyzing content performance, iterating based on insights, and continuously improving effectiveness.

• Tech-Savvy: Experience with HubSpot, Webflow, and SEO tools to maximize reach and impact.

• Collaborative & Resourceful: Comfortable working cross-functionally, managing multiple projects, and making things happen in a fast-paced environment.
  

Nice To Have:

• Exposure to and passion for early-stage startups and/or high-growth environments

• A background in insurance or other regulated categories

Vouch provides several benefits to help you bring your best self to work:

• 💰 Competitive compensation and equity packages

• ⚕️ Health, dental, and vision insurance

• 👶 Parental leave

• 🌴 Flexible vacation time (Unlimited PTO)

• 🎨 🧠 Wellness allowance ($80/month)

• 📲 🛜 Technology allowance ($100/month)

• 📚 Professional Development ($500/Yr)

• 💻 🎧 Home office setup (One-time $500)

• 🏫 📈 L&D: Partnerships with Ethena, Hone, and monthly Lunch & Learns

• 🏳️‍🌈 ♀️ 🤝 Employee Groups: Vouch supports various employee groups to foster an inclusive, equitable workplace and create affirming, empowering, employee-centered spaces for conversation, community, and support. These groups include Pride @ Vouch, Women @ Vouch, Black @ Vouch, Virtual Connections, Pop Culture, Pets of Vouch, Skincare, Astrology, Plants, etc.

• 🧘 💲 Wellbeing: Voucher’s have access to many wellbeing perks, including Calm, Peloton, Headspace, Fetch, OneMedical, SoFi, etc.

• 📊 Annual performance reviews with quarterly check-ins: Vouch conducts quarterly review discussions with all team members, offering goal setting and check-ins, development discussions, and promotion opportunities.

What to expect in the interview process:

• 30-minute phone call with our recruiting team

• 30 minute Zoom interview with the hiring manager

• Writing Exercise & Writing Sample

• Meet the team! 30-45 min 1:1 Zoom meetings with 3-4 team members you’d work closely with in the role

Salary Range:

The pay range for this role is: $140,000  to $160,000  per year. 

Our salary ranges are based on paying competitively for our size and industry and are part of our total compensation package, which also includes benefits and other perks. We also include stock options in all compensation packages and believe all Vouch employees should have the opportunity to become owners in the company. Individual pay decisions are based on a number of factors, including qualifications for the role, experience level, skill set, location, and business need. The base pay range provided is subject to change and may be modified in the future.

Vouch believes in putting our people first, and building a diverse team is at the front of everything we do. We welcome people from different backgrounds, experiences, perspectives, and ranges of abilities. We are an equal-opportunity employer and celebrate the diversity of our growing team. 

If you require reasonable accommodation to complete this application, interview, complete any pre-employment testing, or otherwise participate in the employee selection process, please direct your inquiries to [email protected].