Top HR Tech Marketing Jobs in New York City, NY

Lead Justworks' Pricing & Packaging strategy, overseeing a team and collaborating cross-functionally to enhance monetization, drive revenue, and support growth initiatives.

Lead Gusto's social and influencer marketing strategy, oversee team expansion, and drive brand engagement through innovative campaigns and AI integration.

Lead strategic content audits and mapping across web, email, paid media, and marketing channels. Identify gaps, measure content impact on conversion and pipeline, develop messaging frameworks (including AI capabilities), build governance and metadata standards, feed hypotheses to experimentation and product marketing, and communicate data-driven recommendations to cross-functional teams.

Own and scale top-of-funnel demand generation: plan and execute multi-channel campaigns, leverage AI and automation to increase qualified leads, analyze funnel metrics and pipeline ROI, and collaborate cross-functionally with Sales, Account Management, Product, and Data Science to translate campaigns into revenue.

Lead go-to-market strategy and execution for enterprise product lines: positioning, competitive strategy, launches, and messaging. Translate healthcare economics and data into value propositions for CFOs, benefits leaders, and physician networks. Drive market research, sales enablement, product-informed roadmap input, and thought leadership to accelerate customer acquisition, expansion, and adoption.

Lead end-to-end planning and execution of conferences, trade shows, webinars, executive events, and virtual experiences. Develop event plans, budgets, timelines, and metrics; manage vendors and stakeholders; drive attendee acquisition and post-event follow-up with Demand Generation. Track performance, troubleshoot onsite, and travel to support events.

Lead Skillsoft's global customer advocacy and reference program: recruit and manage advocates, craft and amplify customer stories (case studies, testimonials, events, media), partner with Sales/Customer Success/Marketing to drive pipeline and brand impact, and build systems and reporting to measure and scale advocacy while protecting customer relationships.

The Brand and Creative Lead is responsible for developing brand guidelines, designing creative assets, and ensuring brand consistency while collaborating with marketing teams and external vendors.

Lead partner marketing for enterprise software alliances (starting with Workday), building co-marketing programs, joint assets, event activations, joint customer storytelling, budget/vendor management, and quarterly planning to drive pipeline and partner GTM.

As a Marketing Specialist at Lippincott, you will support brand building initiatives, manage digital content, and coordinate marketing campaigns while collaborating with various stakeholders.