Top Social Media Marketing Jobs in New York City, NY

Lead and grow a regulated-sector online community by moderating conversations, creating engagement programs, ensuring compliance with data/privacy and industry regulations, liaising with legal/compliance and client teams, tracking community health metrics, and developing long-term community and creator strategies to drive engagement while mitigating risk.

The Manager, Discovery leads a team of analysts to deliver audience and market insights, supporting client strategies and product evolution.

Manage and maintain brand voice and visual direction across multiple client accounts. Conduct brand audits, create brand guidelines, review content for quality and consistency, collaborate with videographers and ads/SMM specialists, communicate brand strategy with clients, and monitor industry and competitor trends.

The Associate Producer will manage YouTube channels focusing on sports content, produce thumbnails, edit episodes, and collaborate with producers.

Own the creator lifecycle: acquire, onboard, retain, monetize, and convert creators into distribution channels. Build scalable acquisition pipelines, retention and monetization programs, virality features, and creator education. Define KPIs, partner cross-functionally with Product, Growth, Operations, and Marketing, and hire and lead a lean Creator & Community team to integrate creator feedback into product and growth strategy.

Lead organic social creative strategy for Instagram and TikTok, directing short-form video, community voice, and content systems. Brief and collaborate with designers, editors, and paid teams, use platform data and AI tools to iterate creatives, present to stakeholders, and scale high-volume content programs that drive audience and revenue growth.

Lead account strategy, P&L, and client relationships for a portfolio of nonprofit clients. Drive ~25% revenue growth, align media and data strategies, ensure delivery quality and measurable outcomes, mentor and develop teams, identify expansion opportunities, and act as primary senior client advisor.

Lead influencer strategy and execution for a U.S. jewellery client: identify and manage macro/mid-tier creators, oversee content creation, coordinate with social and paid teams, mentor an Influencer Executive, track performance using analytics platforms, and deliver weekly/monthly client reporting to drive awareness, engagement, and sentiment.

Lead user acquisition, activation, and early retention through experiments across product-led growth, partnerships, content, community, SEO, referrals, and paid channels. Build scalable growth loops tied to sports moments, work cross-functionally with product, lifecycle, and social teams, and use analytics to evaluate and iterate on growth ideas.

Lead Depop's visual direction across campaigns and marketing channels, driving concepts and hands-on art direction from idea to execution. Maintain and evolve brand identity, mentor designers, collaborate cross-functionally and with agencies, present work to stakeholders, and surface cultural partnerships and US-focused visual insights.