These 5 NYC Companies Topped Forbes’ Best Startup Employer List

More than 75 local startups made it to the list, but these five took the cake.
Written by Miranda Perez
March 10, 2022Updated: March 10, 2022
Photo: Shutterstock
Photo: Shutterstock

As of 2021, New York City housed nearly 10,000 tech startups, according to Tech:NYC data. This explosive metric is up from the 9,000 reported NYC-based startups in 2021, when New York ranked second for the world’s best tech ecosystem behind Silicon Valley.

It’s no surprise that New York City was well-represented on Forbes list of America’s Best Startup Employers, which was completed in partnership with market research company Statista. 

The list was compiled by evaluating 2,500 U.S. businesses based on three criteria: employer reputation, employee satisfaction and growth. Statista considered any company founded between 2012 and 2019 that has at least 50 employees to be a startup. The final list ranks 500 employers. These are the top five NYC-based companies that made the cut.


Rank #34 

Cityblock Health, a Brooklyn-based hospital and healthcare startup reached unicorn status in 2020 after pulling in $160 million in a Series C funding round. Three months later, Built In caught up with the startup when it extended its Series C and pulled in an additional $192 million, increasing the total raise to roughly $352 million. The startup partners with insurance providers and community-based organizations to deliver health services to low-income users and people on Medicaid.


Rank #30

Coworking startup Industrious has over 100 office spaces nationwide. In 2019, it raked in $80 million in Series D funding, which was set to fuel Industrious’ first profit by early 2020. Since then, it gained an additional $200 million from CBRE, a Texas-based real estate and investment company that also acquired 40 percent ownership in Industrious in the form of primary and secondary shares.


Rank #27 

B12, a platform that help small companies with digital transformation and web design, has raised $28.1 million in total funding since 2017. The platform helps create digital identities for its consumers by building websites, implementing SEO, handling email marketing/automation and more. When B12 announced its most recent $15.7 million raise, Techcrunch reported the startup had 150,000 companies signed up to use the platform.


Rank #22

Earlier this year Built In reported on Petal, a fintech startup that aims to help underserved communities build better credit. The company started 2022 off by raising $140 million in its Series D raise. In January, the company planned to use the fresh funding to grow the platform and hire 100 additional employees by end-of-year. 


Rank #5 

Just two years ago Suzy, a software marketing startup, pulled in $12 million in Series C funding to acquire new customers and onboard employees. Now, it’s among the top five best startup employers, according to Forbes. Suzy’s technology delivers consumer insights to big name companies like Kraft, Chipotle and Citibank. Companies can use Suzy to learn more about their customers, which can ultimately drive marketing and research and development efforts.


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