'Who run the world?' These 6 women launched female-focused startups and garnered a massive following

January 24, 2018

When it comes to knowing what women want, it’s often best to go straight to the source. These female founders started businesses based on what they know best — everything from beauty to financial investments — and specifically targeted an audience of like-minded women. The strategy was successful across the board. Together, these NYC-based startups have raised a total of $164 million and attracted a massive female following.

 

theskimm-founders
image via facebook

Before Carly Zakin and Danielle Weisberg co-founded theSkimm, they were friends and roommates working as news producers. They launched the company in 2012 after noticing a need for bite-sized content that was more relatable to women on the go. Six years and $16.4 million in funding later, theSkimm has a readership of 6 million.

 

Glossier-founder
image via facebook

Launched in 2014, Glossier has raised a total of $34.4 million to date. But the beauty brand didn’t always have the success or the cult following it has today. CEO and founder Emily Weiss started the women’s grooming site “Into the Gloss” out of her apartment in 2010 before creating the cosmetics brand that women swear by today.

 

Maven-founder
image via facebook

Katherine Ryder founded women’s healthcare platform Maven in 2014. The company has since raised $15.3 million to make healthcare more accessible and leverage modern technologies widely adopted by other industries. But success for Ryder came as it does for many entrepreneurs, through hard-won lessons. Years before Maven, Ryder started a travel business that ultimately flopped. This didn't set her back, however, as she successfully translated those lessons learned into a strategy for a stronger business in the form of Maven, and it worked. The company currently works with over 700 providers across the U.S.

 

Ellevest-founder
Image via facebook

ElleVest is a digital investment platform for women founded by former Wall Street CEO Sallie Krawcheck. She launched the company after realizing the investments industry was dominated by men. Four years later, the company has raised a total of $44.6 million and employs a team of 35 people.

 

thewing-founders
image via facebook

Coworking spaces seem to be everywhere these days, but The Wing has one key differentiator: It’s targeted specifically to women. Co-founders Audrey Gelman and Lauren Kassan started the company as a way to help women connect professionally and network in a setting that’s as inspirational as it is functional. It’s raised $42.5 million to date and features feminine decor, spa-like amenities and a feminist library full of books written by female authors.

 

LOLA-founders
image via facebook

LOLA was founded by Jordana Kier and Alexandra Friedman, who both graduated from Dartmouth. The company produces and distributes feminine care products on a subscription basis, giving women the ability to customize each box and the frequency with which it’s delivered. It was founded in 2014 and has raised a total of $11.2 million to date.

 

Jobs from companies in this blog11 open jobs
All Jobs
Design + UX
Dev + Engineer
Product
Project Mgmt
Sales
Content
Content
new
theSkimm
New York
Design + UX
new
theSkimm
New York
Content
new
theSkimm
New York
Developer
new
theSkimm
New York
Project Mgmt
new
theSkimm
New York
Developer
new
theSkimm
New York
Product
new
theSkimm
New York
Content
new
theSkimm
New York
Developer
new
theSkimm
New York
Content
new
theSkimm
New York
Sales
new
theSkimm
New York

NYC startup guides

LOCAL GUIDE
Best Companies to Work for in NYC
LOCAL GUIDE
Coolest Tech Offices in NYC
LOCAL GUIDE
Best Benefits at NYC Tech Companies
LOCAL GUIDE
Women in NYC Tech
Developer Jobs
View 950 jobs
Design + UX Jobs
View 188 jobs
Marketing Jobs
View 286 jobs
Product Jobs
View 237 jobs
Sales Jobs
View 499 jobs
Data Jobs
View 329 jobs