Week in review: Abacus integrates with Salesforce, ContentSquare raises $20M and more

Written by Taylor Majewski
Published on Oct. 20, 2016
Week in review: Abacus integrates with Salesforce, ContentSquare raises $20M and more

LiveWorld Launches an Application to Manage Messenger Chatbots

LiveWorld, a social customer experience company, launched a new chatbot management tool for Facebook Manager. The software lets companies optimize their customer interactions at scale, by enabling chatbots to complete tasks previously completed by humans. [Business Wire]

 

goBaby launches baby equipment retail marketplace

goBaby is allowing parents to leave their cumbersome child gear at home when traveling. The company launched a baby equipment marketplace and an on-demand app that lets caregivers easily rent things like strollers and car seats. [PR Web]

 

ContentSquare scores $20M to help big brands with customer experience

ContentSquare, an experience optimization platform for online and mobile businesses, raised a $20 million Series B. Highland Europe led the round and the company plans on using the new capital for global expansion and new talent attraction. [Built In NYC]

 

Wayward Wild, a first-of-its-kind media incubator, launches in NYC

Wayward Wild, a new incubator, officially launched in New York City on a mission to foster the next generation of media startups. While many traditional incubators focus on high-tech brands, Wayward Wild’s approach caters to digital content creators, whether they're online publications, podcasts or web series. Wayward Wild offers a full-service content studio for written and visual storytelling paired with in-house technology and advertising services for brands. [Built In NYC]

 

Abacus integrates with Salesforce

Abacus, an intelligent expense management solution, announced a successful integration with Salesforce. The pairing allows Abacus customers who also use Salesforce access to real-time and accurate insights into critical business metrics like campaign ROI and customer acquisition cost. [Business Wire]

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