Today, technology and fashion are continuously overlapping, as prêt-à-porter pieces are available in abundance online and the traditional brick-and-mortar shops that populate SoHo have moved into the e-commerce age. Here’s a roundup of a few of the top fashion startups in NYC that are taking the city by storm, and will be sure to compliment your favorite wearable.
Picture this: AI that identifies the exact shirt your favorite blogger is wearing. A digital stylist that tells you which outfit is most flattering and appropriate for a specific event. An interactive screen that knows when a product catches your eye. This is some Matrix-level technology, and it’s all meant for the style-obsessed.