The Director of Yield Management owns portfolio-level monetization strategy across direct and programmatic channels for DOOH and mobile products. Responsibilities include setting floors, rate cards, packaging, deal structures, auction rules, and forecasting models; running pricing experiments; building dashboards; managing SSP partnerships; coordinating ad server and OMS configurations; and partnering with Ad Operations, Sales, Data, Engineering, Product, and executives. The role also manages and develops one direct report.