Own developer acquisition for Bluebox.ai by testing and scaling paid channels such as newsletters, Reddit, search, YouTube, podcasts, and community sponsorships. Manage paid media, attribution, funnel analytics, content execution, SEO, AI-SEO, and LLM optimization. Measure sign-ups, meaningful usage, and activation, redirecting budget based on results. Operate independently in an ambiguous startup environment while collaborating with the broader GTM team.

Serve as the public face and voice of Bluebox, building developer trust and community presence from the ground up. Create technical content, livestreams, videos, workshops, conference talks, and meetups. Help users share product stories, collaborate with influencers and community partners, identify onboarding and documentation friction, and relay evidence-based feedback to Product and Engineering. Success is measured by sign-ups and meaningful product usage.