Top Marketing Jobs in NYC, NY

Leads Motive’s competitive intelligence program, translating market and competitor insights into sales plays, battlecards, enablement, product feedback, and customer-facing content. The role researches competitors, analyzes win/loss and CRM data, uses AI for research automation, trains sales teams, supports strategic deals, and measures program impact on win rates and pipeline. It requires extensive product marketing or competitive intelligence experience in B2B technology or SaaS, with cross-functional influence and senior leadership communication skills.

The Vice President of Growth will set and execute Motive’s growth strategy across acquisition, conversion, onboarding, activation, retention, and expansion. This leader will build experimentation, measurement, forecasting, and growth economics programs; improve the customer journey; partner cross-functionally with Marketing, Product, Sales, Customer Success, Finance, and Data; and build a high-performing growth organization. The role requires driving measurable, efficient growth through customer insights, analytics, automation, and scalable operating systems.

Leads Motive’s product marketing organization and strategy across its multi-product B2B SaaS portfolio. Owns positioning, messaging, customer and market insights, competitive intelligence, product launches, go-to-market strategy, sales enablement, campaigns, performance measurement, and cross-functional alignment. Builds a high-performing team and connects product capabilities to customer outcomes, pipeline, adoption, and expansion.

Own strategy, execution requirements, performance, and optimization for revenue-focused lifecycle marketing motions, including PLG, PQL conversion, cross-sell, expansion, and reactivation. Develop customer journeys, messaging, audiences, sequencing, and success measures; align Product Marketing, Product, Sales, Legal, Analytics, and Marketing Operations; track pipeline and revenue outcomes; and optimize campaigns through testing, attribution, and data-driven insights.

Own and optimize assigned B2B customer lifecycle journeys, including onboarding, adoption, renewal, churn prevention, and reactivation. Translate strategy into campaign briefs, audience requirements, content needs, success measures, and testing plans. Partner with Campaign Operations, creative, content, and analytics teams on implementation, Marketo migration, newsletter management, reporting, and continuous improvement. Track journey performance, identify risks, communicate insights, and use AI and automation to improve execution.

Leads Motive’s internal communications strategy, narrative, and cadence across company-wide forums, executive messaging, video, Slack, intranet, email, and other channels. Advises executives, supports crisis and change communications, aligns internal and external messaging, measures employee sentiment, and improves engagement programs. The role also partners with Corporate Communications, Legal, and People teams and mentors communications talent while remaining an individual contributor.

Lead Motive’s technical SEO program across audits, crawlability, indexation, rendering, architecture, international SEO, structured data, performance, and page launches. Partner with engineering, content, product marketing, and growth teams to prioritize fixes, improve rankings and conversions, manage localized sites, and define SEO requirements. Apply AI-assisted workflows, analyze crawl and search data, resolve duplication and cannibalization, and communicate technical recommendations to stakeholders.

Plan, execute, and optimize multi-channel B2B demand generation and ABM campaigns for the mid-market segment. Partner with content, product marketing, marketing operations, sales, and analytics teams to align targeting, messaging, enablement, and pipeline goals. Manage webinars, sales plays, direct mail, and other channels; monitor performance, conduct testing, optimize spend, maintain reporting, and translate campaign data into actionable recommendations. Use AI tools to improve personalization and execution.