Execute end-to-end influencer marketing campaigns: source and brief talent, manage contracts and compliance, track and report performance, coordinate creator content for paid social, and support influencer logistics and event hosting while partnering with creative, product, legal, compliance, media, and data teams.

The Senior Content Strategist will lead SoFi's newsletter program, ensuring alignment with audience needs and business performance through strategic vision, audience insights, and innovative content solutions, while leveraging data and AI tools.