Top Marketing Director Jobs in NYC, NY

Leads legal industry marketing by developing messaging, thought leadership, sales enablement, competitive positioning, executive content, and ABM campaigns. Partners across product marketing, sales, PR, demand generation, and field marketing to drive pipeline and revenue. Supports strategic enterprise deals through executive presentations and industry expertise, while positioning the company as a leader in AI-powered legal transformation. Requires deep knowledge of legal technology, law firm operations, enterprise SaaS, and executive-level marketing.

Leads undergraduate enrollment marketing strategy, integrated recruitment campaigns, CRM communications, audience segmentation, digital engagement, analytics, website optimization, and vendor partnerships. Uses Slate CRM, marketing automation, AI, and performance reporting to improve inquiry generation, application conversion, yield, and deposit retention. Oversees campaign optimization, content and creative strategy, SEO, A/B testing, enrollment intelligence, and one direct report while collaborating with university stakeholders and external agencies.

Own and build Aragorn’s product marketing function across Integration, Analytics, and Agentic Studios. Develop positioning, messaging, content, customer proof, product launches, demand-generation programs, sales enablement, competitive intelligence, events, webinars, and website narratives. Partner closely with the CEO, Product, Sales, Demand Generation, customers, and prospects to translate complex enterprise software into compelling market stories and generate qualified pipeline.

Leads product marketing strategy for Genesys’ Workforce Engagement Management portfolio. Owns positioning, messaging, category narrative, competitive differentiation, packaging, go-to-market strategy, sales enablement, customer proof, and AI-focused thought leadership. Partners with Product, Engineering, Pricing, Sales, and Marketing to influence roadmap and commercial outcomes. Builds and develops a high-performing WEM product marketing team while measuring adoption, pipeline, expansion, seller effectiveness, and market perception.

Leads Saviynt’s global partner marketing strategy, operating model, go-to-market programs, budget allocation, pipeline measurement, and ecosystem growth. The role manages a distributed team and collaborates with Partner and Alliances, Sales, Regional Marketing, Product Marketing, Operations, and executives. Responsibilities include developing scalable partner programs, joint business plans, campaigns, playbooks, performance reviews, investment recommendations, and co-marketing initiatives across global regions.

Leads gFiber’s brand, growth marketing, product marketing, communications, social media, and go-to-market strategy. Oversees brand narrative, creative production, public relations, influencer programs, consumer research, product positioning, digital advocacy, and LLM-focused content strategy. Partners with executive leadership and cross-functional teams to drive residential and commercial customer growth, manage budgets and agencies, maintain brand governance, and lead more than 20 marketing professionals.

Leads Cloudinary’s integrated Growth Marketing engine across self-service and enterprise motions. Owns acquisition, SEO, AI discovery, content, CRO, lifecycle, experimentation, funnel analytics, attribution, and ROI. Builds owned acquisition assets, allocates growth investments, manages a lean team, develops AI-enabled processes, and aligns Product, Data, RevOps, Sales, Finance, Web, Content, and Design stakeholders to drive pipeline, revenue, and customer growth.

Own and modernize Apartment List’s B2C lifecycle marketing program across email, push, and SMS. Build segmentation, personalization, partnerships, cross-sell, forecasting, experimentation, and measurement systems. Lead analytics and hands-on journey development, audience logic, troubleshooting, and SQL analysis. Manage and develop a two-person team, oversee the Iterable relationship, and partner with Engineering, Product, Analytics, Design, and senior leadership to drive renter engagement, retention, revenue, and marketplace growth.

Own and execute end-to-end demand generation and ABM programs to drive qualified pipeline and revenue for healthcare procurement and payment solutions. Build multi-channel campaigns, manage marketing automation and Salesforce integration, own lead scoring/attribution and funnel analytics, and align closely with Sales, Product, and Customer Success to accelerate opportunities and improve conversion.

Owns product go-to-market strategy across platform launches and feature releases for prospects and customers in US and European markets. Develops positioning, messaging, customer stories, sales enablement, competitive intelligence, launch training, and customer education programs. Partners with product, sales, customer success, and research teams, measures launch performance, and improves messaging through market feedback. This player-coach role requires building the product marketing function while executing hands-on across multiple launches.

Leads Mantra Health’s marketing function, owning demand generation, performance marketing, attribution, conferences, campus marketing, brand, content, PR, marketing operations, and team development. The role manages a multi-function marketing team, oversees HubSpot and Salesforce processes, aligns marketing with Sales and Product, and builds scalable systems for pipeline growth, long-cycle B2B sales, and student engagement.

Leads Blackbird’s marketing strategy across brand, communications, PR, consumer growth, and acquisition. Owns brand voice, campaigns, media relationships, executive visibility, performance marketing, lifecycle initiatives, budget, reporting, and team development. Partners cross-functionally to grow diner acquisition, activation, and retention while strengthening the company’s presence in dining, technology, and culture.

Lead product marketing for Enablon CP & ESG: define differentiated positioning, create value-based messaging and buyer personas, conduct market and competitive research, support roadmap and GTM strategy, enable sales and partners, drive demand-generation and customer advocacy, and manage cross-functional projects to generate pipeline and revenue.

Supports the CMO in leading the Marketing and Business Development function, including strategic planning, operational coordination, cross-functional initiatives, team development, communications, budget oversight, event sponsorships, stakeholder engagement, and KPI reporting. The role drives process improvement, supports functional transformation, coordinates senior leadership materials, manages industry relationships, and helps translate firm strategy into effective marketing and business development execution.

Own Hivemind’s marketing function end-to-end, including strategy, roadmap execution, content, brand management, digital presence, presentations, communications, events, and external partner relationships. Translate investment and technical strategies into compelling narratives, support fund launches and technology initiatives, and use performance data to refine marketing efforts. The role requires strategic thinking, hands-on execution, strong project management, and close collaboration with senior leadership.

Lead Canoe Intelligence’s global corporate marketing strategy, brand identity, content ecosystem, media relations, social presence, and employee advocacy. Develop thought-leadership narratives, case studies, webinars, and co-branded content while partnering with sales, relationship management, partnerships, product marketing, and regional teams. Manage PR agencies and external creative talent, oversee brand consistency, optimize third-party profiles, and use AI tools to scale content, sentiment analysis, and brand monitoring.

Lead enterprise marketing strategy and execution for agency holding company partnerships. Develop visually compelling presentations, narratives, sales materials, and centralized marketing resources; steward the company brand; plan agency activations; and partner with sales, brands, and internal teams to communicate business value and drive growth.

Leads North America marketing strategy for a B2B SaaS company, driving customer acquisition, expansion, pipeline generation, regional brand growth, events, budget optimization, and data-driven performance. Manages and develops the regional marketing team, aligns with sales, SDR, CX, and global marketing teams, and introduces AI-enabled workflows. Requires strong enterprise software marketing experience, leadership, budget management, data literacy, and willingness to travel.

Own Fi’s lifecycle marketing strategy across email, SMS, automated journeys, segmentation, testing, retention, renewal, and winback. Manage campaign calendars, deliverability, compliance, lifecycle technology, budget, and KPI reporting. Partner with Product, Engineering, Data, Legal, Creative, and Customer Support on tracking, attribution, and customer communications. Build hands-on programs while coaching an Email Marketing Manager and optimizing engagement, revenue, retention, and list health.

Lead brand strategy, consumer insight, product innovation positioning, and go-to-market launches across DTC, Amazon, and professional channels. Partner with Product Development, R&D, Legal, Supply Chain, Growth, Creative, and Finance to shape products, claims, pricing, campaigns, and launch readiness. Own the brand narrative, research agenda, marketing plan, budget, cross-functional alignment, and post-launch performance for new Nutrafol innovations.

Leads BenefitHub’s high-volume global email and lifecycle marketing program, overseeing 40+ weekly campaigns, automated journeys, newsletter monetization, deliverability, segmentation, testing, analytics, compliance, and partner performance. Builds and optimizes campaigns, manages ESP/CDP and deliverability vendors, develops strategy across 22 markets, and leads a team of email marketers while balancing commercial goals with member experience.

Lead Salesforce Regrello’s executive marketing program for Agentforce Operations. Develop C-suite messaging, thought leadership, executive content, influencer programs, advisory communities, target-account strategies, and executive sponsorship models. Plan and execute high-touch executive events, integrate programming into Salesforce World Tours, and partner with sales, product marketing, leadership, and ecosystem teams to accelerate enterprise pipeline and deal progression.

Lead performance marketing client relationships across a focused portfolio. Translate business goals into multichannel strategies, connect paid media, SEO, creative, CRM, CRO, analytics, and reporting, and guide internal teams toward measurable outcomes. Own senior client communication, media strategy, budgets, forecasts, dashboards, and proactive issue resolution. The role requires strong Google Ads fluency, performance agency experience, business-focused thinking, and the ability to manage complex lead-generation and conversion journeys.

Leads Cengage’s global marketing technology and data strategy, governance, operations, vendor management, AI roadmap, experimentation, and technology investments. Builds scalable data foundations supporting personalization, measurement, analytics, and compliant data management. Establishes governance, rationalizes platforms, manages budgets and vendors, and partners across Marketing, IT, Sales, Finance, Security, Legal, and Procurement. Recruits, coaches, and develops a high-performing global team while driving adoption, innovation, and operational excellence.

Leads go-to-market and marketing strategy, setting multi-year roadmaps, prioritizing investments, and aligning marketing, sales, and operations. Uses analytics, market research, AI-driven insights, KPI frameworks, and attribution models to guide executive decisions and measure business impact. Oversees transformation initiatives, competitive analysis, strategic planning, and scalable execution frameworks while influencing senior stakeholders and driving revenue growth.