Top Product Marketing Manager Jobs in NYC, NY

Own messaging and go-to-market strategy for strategic technology partnerships. Develop differentiated value propositions, drive joint GTM and co-marketing programs, build field-ready enablement assets, support partner launches, measure adoption and performance, and collaborate cross-functionally with Product, Sales, Partnerships, and Marketing to ensure integrations are reflected across launches and campaigns.

Lead go-to-market strategy for Third Party Risk Management (TPRM) and Operational Risk Management (ORM) products. Own positioning, messaging, pricing, analyst relations, competitive intelligence, and market opportunity analysis. Partner cross-functionally with product, sales, marketing, and executive teams to drive launches and articulate long-term strategic direction.

Develop positioning and messaging for the Zoom AI Productivity Suite, translating product capabilities into user-focused value. Create and publish demos, tutorials, social content, emails, and web copy end to end. Build a content and distribution engine across major social platforms, use AI tools for content production, engage third-party communities, measure growth and adoption, and collaborate with product and marketing teams.

Own end-to-end product marketing strategy and execution for Geotab’s public sector segments, including research, positioning, content, sales enablement, demand generation, and partner engagement. Translate buyer and market insights into segment-specific campaigns, messaging, playbooks, and launch materials. Collaborate with Sales, Product, Marketing, and associations to drive public sector pipeline, acquisition, expansion, retention, and market presence while addressing government procurement, compliance, and buying-cycle requirements.

Own JivPad’s product positioning, messaging, go-to-market strategy, launch campaigns, marketing collateral, and sales enablement. Translate complex AI and voice technology into compelling narratives, analyze markets and competitors, identify growth opportunities, and collaborate with Product, Engineering, Growth, PR, partnerships, and community teams. Champion accessibility users and build relationships with advocates and stakeholders to drive adoption, awareness, loyalty, and brand growth.

Own the patient lifecycle marketing program from enrollment through retention and re-engagement. Build CRM campaigns, segmentation, automations, testing programs, and channel strategies while managing activation and retention KPIs. Lead product feature adoption, multimedia content configuration, patient assessments, feedback programs, and competitive intelligence. Collaborate in a regulated healthcare environment where compliance, clarity, and patient engagement are essential.

Own product marketing for the GRC portfolio, including positioning, messaging, persona segmentation, competitive intelligence, win/loss analysis, product launches, go-to-market execution, and sales enablement. Build reporting frameworks connecting marketing activity to pipeline, win rate, and retention. Design AI-assisted workflows and agents to automate competitive monitoring, launch production, and enablement content. Collaborate with product, sales, customer marketing, analyst relations, and demand generation teams.

Lead brand-building and demand-generation for Loop AI: develop and execute marketing strategies, manage conference and event presence, craft messaging and content (blogs, case studies, social), analyze campaign performance, and continuously iterate on marketing initiatives to drive awareness and qualified leads.

Own product positioning, messaging, launch strategy, customer segmentation, and go-to-market enablement for ZeroFox cybersecurity products. Translate technical capabilities and threat intelligence into accurate market narratives, sales tools, web content, and launch assets. Partner cross-functionally with Product, Engineering, Threat Intelligence, Sales, Growth, and Marketing teams. Use AI tools and repeatable workflows to accelerate research, competitive analysis, drafting, and presentations while validating outputs against primary sources and product reality.

As a Marketing Manager, you will develop marketing strategies, create content for campaigns, manage projects, and track the effectiveness of marketing initiatives.

The Principal Product Marketing Manager drives customer engagement and retention strategies, creates sales enablement materials, and collaborates with teams to enhance customer value and minimize churn.

Own end-to-end product launches, positioning, messaging, sales enablement, competitive intelligence, and go-to-market materials for FlowX.AI’s technical enterprise platform. Partner with product, engineering, sales, marketing, customers, and channel partners to translate complex AI capabilities into compelling narratives for technical and business audiences. Build scalable product marketing processes while supporting global teams and evolving commercial strategy.

Own Valkai’s product positioning, messaging, and marketing narrative as its first marketing hire. Build product decks, demos, one-pagers, and competitive content; partner with Product, Engineering, and Sales on launches and adoption; conduct customer and competitive research; and inform roadmap, pricing, and packaging. The role requires persuasive storytelling, technical curiosity, outcome ownership, process building, and comfort with ambiguity.

Own demand generation, account-based marketing, integrated campaigns, funnel optimization, marketing analytics, attribution, and marketing operations. The role partners with Sales, Product, and Customer Success to generate qualified enterprise pipeline and revenue, manage Salesforce and Pardot integrations, improve lead flow and conversion, and align campaigns with healthcare technology customer needs.

Own go-to-market strategy, positioning, messaging, campaigns, launches, competitive intelligence, sales enablement, pipeline, and bookings for Virtuous’s AI-powered fundraising products. Partner with Demand, Sales, Product, and Engineering to create market narratives, generate pipeline, support deals, and improve win rates. This customer-facing role requires strong commercial judgment, executive communication, AI fluency, and end-to-end B2B SaaS product marketing experience.

Lead Picus’s cybersecurity product marketing strategy and positioning. Develop differentiated messaging, value propositions, category narratives, thought leadership, executive presentations, sales enablement, and competitive guidance. Partner with the CTO, product, research, sales, and marketing teams to translate complex security research and innovations into compelling customer-facing stories. Monitor market and analyst trends, validate messaging with stakeholders, and refresh corporate and portfolio narratives quarterly.

Lead product marketing for merchant-facing products: shape product strategy with customer and competitive insights, own end-to-end GTM and launches, drive product adoption and growth, create client-facing messaging, analyze data to inform segmentation and performance, and align cross-functional teams to execute high-impact initiatives.

Provides maternity leave coverage for an active prestige haircare portfolio. Manages product launches, packaging, claims, pricing, go-to-market readiness, competitive insights, and post-launch performance. Coordinates product development, regulatory, creative, sales, operations, and finance partners; maintains timelines, briefs, launch toolkits, and stakeholder alignment. This fixed-term role runs approximately six months and requires a smooth handoff to the returning team member.

Own product marketing for Cyara’s agentic AI assurance portfolio, including positioning, messaging, launches, buyer research, competitive intelligence, sales enablement, technical content, and analyst relations. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline and bookings. The role begins as an individual contributor and may grow into team leadership.

Own product marketing for Cyara’s agentic AI assurance platform, including positioning, messaging, launches, competitive intelligence, sales enablement, technical content, and analyst or press briefings. Partner cross-functionally with Product, Sales, Demand Generation, and Customer Success to drive enterprise pipeline. The role requires 5+ years of B2B SaaS or AI product marketing experience, successful product launches, strong writing and presentation skills, and experience selling to technical enterprise buyers.

Own product positioning, messaging, go-to-market strategy, and launches for Metaview’s AI recruiting products. Research customers, buyers, competitors, and the recruiting technology market; develop narratives, case studies, sales collateral, and enablement materials; support Sales and Customer Success; and measure and improve product marketing impact.

Own provider-side product marketing at Grow Therapy, leading go-to-market strategy, positioning, messaging, launches, segmentation, lifecycle channels, and product adoption. Partner with Product, Design, and Growth to translate features into compelling narratives, manage email and in-product marketing, run experiments, analyze performance, and incorporate provider feedback, market trends, and competitive insights into marketing and product strategy.

Own CoreWeave’s AI training infrastructure narrative, positioning, competitive messaging, customer evidence strategy, go-to-market approach, and sales enablement. Translate Kubernetes, scheduling, bare-metal performance, and distributed training capabilities into compelling messaging for AI research leaders, platform engineers, developers, and technical architects. Partner with technical teams on benchmarking, collaborate with Sales, Solutions Architects, and DevRel, and measure impact through deal velocity, contract value, competitive win rates, adoption, and retention.

The Senior Product Marketing Manager owns the go-to-market strategy, positioning, and narratives for Legora's AI solutions, focusing on differentiated messaging for various legal segments and enhancing sales alignment to drive pipeline success.

Lead pricing and packaging strategy for Legora's AI-native legal platform across in-house and law firm segments. Design packaging architecture, define monetization for new products, run willingness-to-pay and buyer research, conduct competitive pricing analysis, and enable sales with pricing guidance and deal tools. Partner cross-functionally with Finance, Sales, RevOps, and Product to implement pricing changes and support strategic deals.