Top Senior Marketing Jobs in NYC, NY

Own global product marketing strategy for Snap’s measurement solutions, focusing on first-party measurement and supporting signal and third-party solutions. Shape product roadmaps using advertiser feedback, industry trends, and competitive insights; define positioning, messaging, and thought leadership; and lead go-to-market launches in partnership with Product, Engineering, Sales, Marketing Science, Solutions Engineering, and Customer Support.

Own and scale Upside’s automated consumer lifecycle marketing engine across onboarding, retention, reactivation, referrals, and advocacy. Design, build, instrument, and optimize Braze-based journeys across email, push, SMS, in-app messaging, and content cards. Partner with product, product marketing, martech, analytics, and data science teams on growth experiments, data requirements, product adoption, and referral programs. Operate autonomously as a strategic lifecycle expert while applying testing, analytics, and AI-enabled automation.

Own the strategy, production, distribution, and measurement of client storytelling programs across video, written case studies, and other formats. Set editorial direction, prioritize story portfolios, partner with clients, sales, and marketing teams, manage agencies and budgets, influence senior stakeholders, and evolve storytelling formats and workflows. The role is full-time and in-office.

Manages North American store marketing, experiential events, activations, and new store opening initiatives. Leads event planning, vendor relationships, contracts, budgets, production schedules, store communications, mall marketing, and cross-functional collaboration. Analyzes Gen Z trends, evaluates event performance and ROI, coordinates visual elements, and ensures campaigns are executed consistently across retail and outlet locations. The role requires managing multiple initiatives, presenting concepts, and traveling or working nights and weekends as needed.

Lead MongoDB's marketing efforts focused on startups and the VC ecosystem, executing programs, building relationships, and measuring impact to strengthen presence in the Bay Area.

Manage and optimize multi-channel performance marketing campaigns across paid social, video, programmatic, and emerging channels. Develop ABM audiences, oversee creative testing, manage budgets and vendors, and measure brand awareness, account engagement, demand creation, opportunities, and pipeline impact. Partner cross-functionally with Creative, Content, Marketing Operations, Analytics, Sales, and Customer Marketing to improve campaign performance and investment decisions.

Leads go-to-market strategy for Magnite products, developing positioning, messaging, enablement, presentations, training, and campaigns. Builds expertise in products, customers, competitors, and advertising markets while translating complex technical capabilities into customer value. Partners cross-functionally with Product, Commercial, Operations, Partnerships, and Marketing to drive adoption, align stakeholders, and execute complex initiatives. The role focuses initially on audience and identity capabilities within ad tech.

Leads B2B SaaS email marketing strategy across prospect nurture, demand generation, customer adoption, cross-sell, and upsell. Owns campaign roadmaps, email calendars, creative quality, Knak execution, testing, segmentation, deliverability, database health, and performance measurement. Partners cross-functionally with Demand Gen, Sales, Marketing Operations, Lifecycle, and Customer Marketing to drive engagement, pipeline, opportunities, and revenue.

Own end-to-end analytics for paid digital card marketing campaigns, including performance measurement, testing, optimization, and ad hoc analysis. Translate large customer datasets into actionable insights, develop marketing strategies, and communicate recommendations through executive-ready presentations and visualizations. Collaborate with marketing, analytics, data, and product partners to drive new account acquisition and improve campaign performance.

Develop and lead Avante’s content marketing engine, including thought leadership, blogs, sales enablement, event and webinar content, social media, nurture campaigns, and SEO/AEO content. Own the company’s brand voice, editorial calendar, and content strategy while partnering with product marketing, demand generation, creative, sales, customers, and executives. Use AI for content repurposing while maintaining human-led original thinking, storytelling, and editorial judgment.

Lead global mid-market B2B marketing for Snap's Small and Medium Customers: define strategy, manage a team, run integrated demand-generation campaigns (events, partner marketing, paid media, sales enablement), partner with Sales/Growth, use data to optimize leads and conversion, and align cross-functionally to drive acquisition, retention, and pipeline growth.

Own the go-to-market strategy for payment products, including customer segmentation, positioning, messaging, launch planning, channel orchestration, and performance measurement. Partner with Product, Analytics, Research, Field, and Marketing teams to drive adoption, engagement, and retention. Analyze customer, competitive, and market insights; communicate data-backed recommendations to leadership; and lead transformation initiatives across a highly matrixed financial-services organization.

Own activation and retention lifecycle marketing for Bilt Rewards members and partners. Build personalized email, push, and SMS journeys in Braze using Liquid, HTML, and CSS; create dashboards, monitor campaign performance, optimize content, and implement QA processes. Collaborate with product marketing, engineering, and data teams on user journeys, experimentation, event architecture, and campaign automation. This hands-on individual contributor role requires autonomy in a fast-paced startup environment.

Lead growth and performance marketing for advisor acquisition, owning channel strategy, budgets, experimentation, incrementality testing, and scaling new acquisition channels. Launch campaigns, analyze CAC, LTV, ROAS, and cohort results, optimize creative and landing pages, and use AI to automate reporting and research. Partner cross-functionally with Data, Creative, Product, and Site & Conversion while mentoring marketers and influencing senior leaders.

Leads provider-focused product marketing, including customer insight, positioning, messaging, go-to-market strategy, channel planning, product adoption, engagement, and retention. Partners cross-functionally with Product, Lifecycle Marketing, Customer Success, Research, Design, and Creative teams. Influences product strategy, identifies growth opportunities, equips teams with messaging frameworks, and drives measurable provider experience outcomes.

Own provider growth product marketing strategy, including provider insight, positioning, messaging, and integrated go-to-market execution. Drive provider acquisition, activation, and early engagement by partnering with Product, Growth, Design, Lifecycle Marketing, Research, Sales, Customer Success, and Creative. Identify high-impact opportunities, influence product and growth decisions, and equip teams with frameworks for consistent provider messaging. Use AI to improve marketing workflows and team effectiveness.

Own patient-focused product marketing across the care journey, from acquisition and activation through retention. Develop positioning, messaging, launch narratives, and go-to-market strategies in partnership with Growth, Lifecycle, Product, Research, and Creative teams. Use customer insights, funnel data, and experimentation to reduce friction, improve patient choice, and drive measurable business outcomes in a regulated consumer healthcare category.

Lead integrated marketing strategy and campaigns for Freedom credit card portfolios. Own brand positioning, customer engagement, retention, channel planning, agency collaboration, testing, performance optimization, and cross-functional execution. Translate customer and product insights into marketing plans, business cases, and recommendations while ensuring compliance with brand and control requirements. Present campaign results and strategic recommendations to senior leadership, manage complex initiatives, and drive portfolio growth and efficiency.

Lead adoption of Atlassian’s Teamwork Graph platform by developing positioning, messaging, go-to-market strategy, onboarding programs, enablement, and activation initiatives. Translate complex platform, data, and AI concepts for technical and business audiences, collaborate with Product, Engineering, Sales, and Customer Success, measure adoption analytics, optimize engagement programs, and represent the platform externally.

Leads end-to-end marketing strategy and execution for financial products and tools, including onboarding and engagement campaigns across digital and direct mail channels. Manages creative development, agency and stakeholder collaboration, regulatory reviews, campaign optimization, content updates, budgets, timelines, and customer experience improvements. Uses data-driven recommendations to increase adoption, retention, satisfaction, operational efficiency, and speed to market.

Owns product marketing for financial products and tools, including customer journey strategy, positioning, go-to-market plans, campaigns, channel orchestration, roadmap influence, and performance measurement. Partners with Product, Research, Analytics, and Field teams to improve customer experiences, drive adoption and retention, communicate results to executives, and lead marketing transformation across a matrixed organization.

Hands-on performance marketing role responsible for planning, launching, and optimizing paid media and ABM campaigns across social, video, programmatic, and emerging channels. The role manages budgets, vendors, creative testing, audience activation, measurement, and campaign optimization to build awareness, generate demand, engage buying groups, and increase pipeline. It partners closely with Creative, Content, Marketing Operations, Analytics, Sales, and Customer Marketing.

Lead and scale multi-channel lifecycle marketing programs across email, SMS, and push. Develop personalized campaigns, journeys, segmentation, experiments, and reporting to improve patient and provider engagement. Collaborate cross-functionally with Product, Engineering, Operations, and Support teams while using analytics and A/B testing to optimize performance across B2B and D2C audiences.

Own North American regional field marketing and account-based marketing programs for mid-market audiences. Plan and execute trade shows, roadshows, roundtables, virtual events, direct mail, and ABM initiatives while partnering with sales and marketing teams. Manage lead capture, follow-up, sales enablement, campaign performance, pipeline conversion, and ROI analysis. The role requires approximately 40% travel and use of AI tools for research, planning, and analysis.

Leads product marketing for Huntress Managed EDR, owning positioning, messaging, content, campaigns, sales enablement, demand generation, and go-to-market strategy. Partners with product, sales, growth marketing, brand, and security teams to launch offerings, communicate technical benefits, drive pipeline, and expand customer accounts. The role requires deep cybersecurity product marketing experience and technical knowledge of endpoint security technologies.