Simon Data was founded in 2015 by a team of successful serial entrepreneurs. We are an enterprise customer data platform that empowers marketers to create personalized data-driven experiences for the customers. We’re scrappy problem solvers who believe in tackling big challenges with disruptive thinking and giving our customers the support they need to deliver great next-generation experiences at scale.
Simon Data is a data-first
Eden Health is seeking a Marketing Associate based in New York City. The Marketing Associate is a generalist startup marketing role, working on projects that initially begin with asset management and daily administrative tasks to ensure the smooth operation of marketing projects. The assignments would include developing reports, organizing assets and reports, assisting with physical and virtual events, amassing competitive research and fielding and analyzing other market research. To begin, the Marketing Associate will report to the VP of Marketing, and will serve an important role as the marketing function grows.
Policygenius is looking for an energetic and talented Marketing Analyst to join the acquisition team. Reporting to the Associate Director of Acquisition, this role will be responsible for extracting, analyzing, and reporting on third-party marketing data (Facebook, Google Ads, etc) and internal lead data with the goal of developing insights to drive better marketing spend performance and lead quality. Primary responsibilities will include creating and analyzing reports combining multiple data sources, extracting actionable insights, and reporting these insights to key stakeholders.
We are looking for an experienced Director of Product Marketing to strengthen our team. Product Marketing is split between New York City and Helsinki - where our HQ and product development teams are located. You will lead this global team of product marketers and help Smartly.io build a solution that combines creative automation, data and media optimization to transform the way that people connect with the brands that they love.
Create and maintain content marketing calendar based on both external market and internal partner input. Facilitate partner consensus on a regular basis.
Own and execute content production process: from idea, to outline—from feedback rounds to coordinating on-brand final design.
Be responsible for crafting compelling content that drives MCLs, supports nurture strategy, and supports our market positioning.
Manage content production relationships where applicable (e.g. freelance writers, team contributors).
Maintain and nurture press relationships as well as proactively seek new opportunities.
Support channel marketing efforts with content and strategic insights.
Oversee organic strategy related to social media.
Support SEO with content and enable our agency relationships with current content strategy and calendar.
Ensure that our brand voice is consistently maintained and that we’re always writing to delight our client personas.
Occasional cross-functional content support.
We are looking for a Director of Marketing to help Narmi continue to establish itself as the dominant product in the market, drive new leads through innovative marketing initiatives, and help our sales team close top prospects through exceptional training, messaging and "middle of the funnel" strategies.
You should be willing to wear multiple hats, understand the complexity of an enterprise sale and be maniacal about the MQL and SQL components of our funnel. Leveraging freelancers and managing a budget are a must and you will quickly become a valued asset to the team.
The Engagement Marketing Manager will lead marketing efforts to activate, engage, and retain Newsela’s 25M+ registered users. In short, you’ll be charged with ensuring teachers and students are logging into the product regularly, performing key activities once there, and coming back often. You’ll work closely with our product management team to understand the user activities that drive sustained, deep engagement, and will subsequently design and execute marketing programs that encourage our users to get the most out of our product. Working closely with Product, Customer Success, and Marketing, you will define our user engagement marketing strategy, design user engagement marketing programs, and execute campaigns across email, social media, in-product marketing and more to drive user registrations, monthly active users, and convert casual users into power users. As part of the Marketing team, you’ll also get hands-on experience building out sophisticated campaign performance tracking to ensure our leadership is equipped with accurate, actionable data to make the best decisions to drive business growth.
As a Business Intelligence Analyst, you will be a key teammate responsible for helping make effective, analytically driven decisions for our Product team to build the best products for our teachers, students, and school administrators. Collaborating with other data team members and product managers, you will develop an intimate knowledge of our databases and work with our data warehousing and Looker developers to design the best tables to achieve the best visual outcomes. You’ll architect insightful, visually concise dashboards and reporting to drive the most informed, effective decisions for our product development.
As the VP of Platform Marketing, you’ll lead the team that drives the marketing strategy and its execution for Via’s Platform business (our term for our B2B and B2G markets). This global role is focused on raising Via's visibility among key stakeholder groups and a set of target accounts, generating inbound sales inquiries, nurturing leads to qualification, and supporting retention and expansion efforts. You will oversee full funnel activity - developing multi channel campaigns, and should have a strong understanding of marketing automation, metrics, ABM strategies, and ROI reporting. You will develop and maintain an in-depth understanding of the target markets for our Platform business and build Platform marketing programs in cooperation with Sales, Product, and the broader Marketing organization. You are an exceptional B2B marketer with a successful track record, and a leader who can build a team and inspire and develop world-class talent.
As a Product Marketing Manager at Newsela, you’ll be an expert on the needs and challenges of our school and district customers, and you’ll use that expertise to help drive Newsela’s go-to-market strategy. You’ll be responsible for unearthing critical insights, including state-specific market trends and nation-wide buyer and competitive insights, and you’ll use those insights to develop product messaging, positioning, and launch plans that will resonate with our target audiences.
As Via’s Events Marketing Manager, you’ll join an energetic team that thrives on getting our innovative mobility technology in front of as many potential partners as possible. The Events Marketing Manager will be responsible for shaping the annual event strategy for Via’s B2B and B2G business (at Via this is known as our “Platform Business”), creating campaigns to support the events, managing the event experience, and measuring results. You will partner closely with the global Platform Sales team and the broader marketing organization. You should be a strategic and scrappy thinker with exceptional attention to detail, a focus on creating great brand experiences that deliver measurable results for Via as we define the future of transportation in cities around the world.
Establish a customer centric framework to drive customer acquisition across Via’s markets.
Use a data-driven approach to develop & implement strategies for digital and offline marketing campaigns to efficiently acquire new customers.
Collaborate with our product and engineering teams to optimize virality and conversions.
Lead a team of analysts, engineers, and communication specialists to execute initiatives.
Define and test analytical frameworks to evaluate performance results, create projections, and identify new growth opportunities.
Identify new channels to test and lead experimentation and exploration.
Manage integrations with third party platforms and serve as point of contact with outside agencies and consultants.