Leads TuneCore’s global growth strategy across acquisition, conversion, engagement, retention, cross-sell, and customer lifetime value. Owns the growth roadmap and investment priorities across paid media, SEM, SEO, CRM, lifecycle marketing, web conversion, and emerging channels. Builds segmentation and measurement frameworks, drives experimentation and commercial performance, leads a high-performing growth organization, manages agency partners, and aligns Product, Marketing, Analytics, Creative, Technology, and regional teams around sustainable growth.