Leads global upstream marketing, portfolio strategy, product roadmaps, and new product development for a medical device platform. Identifies unmet clinical needs, conducts market and customer research, builds business cases, defines product requirements, and guides products through development and launch readiness. Partners with R&D, Clinical, Regulatory, Finance, Downstream Marketing, and Sales while managing global commercialization strategy, KOL relationships, and upstream marketing talent.

The Digital Marketing Manager develops and executes the global digital marketing strategy, ensuring effective engagement across digital channels and compliance in a regulated medical environment.