Top Tech Jobs & Startup Jobs in NYC, NY

Leads CRM and lifecycle marketing strategy, client delivery, department operations, profitability, and team development. Develops retention programs across email, SMS, loyalty, subscription, and referral channels, particularly for Shopify-based DTC brands. Requires hands-on Braze expertise, Klaviyo knowledge, lifecycle audits, funnel strategy, segmentation, reporting, process development, and senior client leadership. Manages managers, strategists, and creatives while driving measurable revenue and customer lifetime value growth.

Build and own marketing measurement frameworks using media mix modeling, incrementality testing, and multi-touch attribution. Design experiments, conduct power analyses, validate models, reconcile measurement sources, and translate findings into client budget recommendations. Clean and integrate advertising, analytics, and commerce data, develop reusable code and templates, present statistical results to technical and nontechnical audiences, and support multiple clients across varied measurement environments.

Leads paid search media buying and strategy for DTC ecommerce clients across Google Ads and Microsoft Ads. Optimizes campaigns, product feeds, budgets, conversion rates, CPA, and ROAS; implements agency best practices and uses AI to improve performance. Onboards clients, develops digital marketing strategies, manages client relationships, supports business development, and identifies upsell opportunities. Transitions execution to junior team members while contributing strategic expertise and clear reporting.

The Senior Manager of Paid Social will lead strategy and execution for client accounts, mentor team members, and drive performance optimizations across platforms.