Lead community-centered marketing strategy for Best Friends Animal Society’s NYC Pet Adoption Center. Manage campaigns, social media, content, digital advertising, influencer partnerships, events, marketing systems, and performance analytics to drive adoptions, fostering, volunteering, and donations. Mentor a direct report and volunteers while collaborating across PR, creative, fundraising, and community teams. The role requires inclusive, culturally relevant marketing, hands-on execution, local NYC relationships, and up to 25% travel.

Lead and collaborate with animal shelter teams across the U.S. to implement strategies aimed at saving more animal lives. Manage change hands-on, foster stronger systems, and advocate for improved shelter programs while maintaining a significant travel schedule.