Lead media strategy from pre-sales through campaign completion, qualifying opportunities, architecting programmatic and CTV solutions, and overseeing the Integrated Media Solutions team to translate strategy into high-performing campaigns. Build premium inventory partnerships, ensure data and revenue integrity, mentor specialists, and produce training assets while partnering with Sales and Product to enhance offerings and execution.

Lead product vision and strategy for Choozle's programmatic advertising platform. Align product roadmap with business goals, prioritize high-ROI initiatives, partner with engineering for agile delivery, abstract complex adtech systems into intuitive self-service UX, communicate to executives and clients, and scale a data-driven product organization.