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The Senior Manager will develop and execute demand creation media strategies, manage influencer partnerships, and collaborate across teams to enhance brand awareness and customer acquisition.

Life360 seeks a Senior Software Engineer to enhance AI-native mobile development tools. The role focuses on maintaining infrastructure for continuous testing and quality automation, collaborating with teams to improve product development, and applying AI insights for efficient workflows.

Lead design and strategy for Life360 Ads B2B marketing materials: pitch decks, sales enablement, digital and social ads (static and motion), event assets, websites, case studies, and brand/asset systems. Collaborate with sales, marketing, and product, iterate quickly, and maintain consistent design systems to drive engagement and conversion.

Own go-to-market for Life360's advertising products across Direct and Self-serve lines. Define positioning, messaging, packaging, and commercialization. Partner with Product, Sales, Engineering, and Data Science to launch products, influence roadmap, and measure adoption. Create sales enablement, market research, competitive intelligence, and KPIs to drive growth of programmatic, CTV, online video, native, audience, and data products.

The Staff Data Engineer will architect scalable data systems, enforce engineering standards, mentor teams, and drive real-time analytics at Life360.

Lead creation and publication of data-driven economic research using Life360 first‑party and external data. Develop seasonal adjustment frameworks, craft public narratives, serve as company spokesperson, partner with Data & Analytics, Product, and Comms, and build data‑storytelling methodology within compute and time-series constraints.

Build and maintain backend cloud services for connected devices, focusing on telemetry ingest, device state management, command/control, and integrations. Own features from design through production, use AI-native engineering practices, collaborate with firmware/mobile/platform teams, write and test reliable code, participate in on-call rotations, and contribute to incident response and documentation.

Lead architecture and implementation of high-throughput, low-latency AdServer and Exchange services. Design scalable, resilient distributed systems, integrate demand/supply partners, improve RTB/auction capabilities, advance observability and automation (including AI-driven testing/IaC), and mentor engineers to increase platform reliability and revenue growth.

Own and manage programmatic deals on Life360 Ads and partner DSPs. Set up, monitor, and optimize campaigns for pacing and KPIs, troubleshoot technical issues, model pacing and revenue for forecasting, identify upsell opportunities, and collaborate with Sales, Product, Analytics, Ad Ops, and Engineering to deliver client results and grow partnerships.

The Principal Client Partner will drive revenue by building client relationships and executing marketing strategies, managing sales pipelines, and leading proposals while achieving sales quotas.