Create and support social media content across Instagram, TikTok, Pinterest, email, and advertising. Responsibilities include researching trends, ideating, shooting and editing content, developing engagement strategies, monitoring communities, responding to customers and followers, tracking channel growth, and providing creative feedback. The role requires on-camera comfort, proficiency with CapCut and Canva, strong organization, customer focus, and an interest in fashion and retail.

Lead Vivrelles TikTok-first short-form content strategy: conceptualize, produce, edit, publish and optimize viral TikTok and Instagram Reels. Build and manage a strategic content calendar, track performance, collaborate cross-functionally, engage creators/influencers, and keep the brand culturally relevant within the luxury fashion space.