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Builds, manages, and optimizes Amazon, Walmart, and other commerce media campaigns for client growth. Develops omnichannel strategies, analyzes cross-channel performance data, identifies marketing opportunities, and provides strategic recommendations aligned with client KPIs. Maintains platform expertise and certifications, manages client relationships, contributes thought leadership, collaborates across channel teams, and oversees account execution, quality, and performance.

Drive profitable client growth through paid search and shopping strategy, optimization, experimentation, measurement, and AI-enabled workflows. Manage large-scale campaigns across Google and Microsoft platforms, improve ROAS and revenue, maintain feed and tracking quality, and translate complex data into actionable recommendations. The role involves client and stakeholder communication, forecasting, testing, reporting, cross-functional influence, and mentoring junior team members.

Lead portfolio-level Paid Search, Shopping, and Paid Social strategy for complex clients and multi-brand portfolios. Own growth agendas, executive communications, QBRs, forecasting, experimentation, measurement quality, automation, and budget allocation. Translate cross-channel insights into business outcomes, mentor junior talent, guide platform strategy, and develop scalable playbooks using tools such as Bliss Point, GA4, and major advertising platforms.

The Director of Paid Social leads client relationships, growth strategy, measurement, platform automation, cross-channel planning, and financial performance for paid social portfolios. The role oversees onboarding, escalations, renewals, innovation, data quality, and executive communications while managing teams, coaching leaders, establishing governance, and ensuring strong client outcomes, margins, utilization, and forecast accuracy.

Own executive-level relationships for strategic accounts, leading integrated, multi-channel marketing plans tied to client objectives. Translate platform, competitive, measurement, and product insights into actionable recommendations; oversee forecasting, scenario modeling, QA, risk mitigation, and client performance. Drive retention, growth, cross-sell, and new-business pursuits while partnering with Analytics, Product, Operations, and Finance. Lead people managers and individual contributors through coaching, performance management, succession planning, and adoption of product-led, measurement-driven practices.

Leads senior client relationships and business outcomes across a performance-marketing portfolio. Develops multi-year growth strategies, integrated cross-channel plans, measurement frameworks, executive presentations, and strategic pursuits. Drives product and measurement adoption, retention, cross-sell, financial discipline, and churn reduction while partnering with Product, Analytics, Finance, and Operations. Builds leadership capacity, manages complex change, establishes portfolio standards, and ensures strong client, people, and delivery outcomes.

Manage strategic client relationships, drive account growth and cross-selling, provide business and digital marketing guidance, and lead innovative client solutions. Serve as the primary client contact, coordinate cross-functional teams, resolve issues, educate clients, and apply industry, channel, analytics, and financial expertise to improve outcomes across SEM, SEO, CRO, social, shopping, and display channels.

The job description provides no specific responsibilities or qualifications for this Vice President role. Based on the title, the position likely leads integrated marketing strategy and brand storytelling initiatives at Tinuiti, a full-funnel digital marketing agency.

Leads commerce media strategy and a team of commerce specialists for client growth. Responsibilities include managing executive client relationships, developing commerce and marketplace strategies, integrating products and technology, overseeing data analysis and performance measurement, mentoring employees, and driving retention, profitability, innovation, and measurable business outcomes.

Manages complex social commerce operations across TikTok Shop and related marketplace tools. Responsibilities include catalog and listing optimization, promotions, fulfillment, compliance, account health, reporting, issue resolution, merchandising, creator readiness, and client delivery. Analyzes shop, conversion, fulfillment, and promotion data to recommend improvements, collaborates with paid media and creator teams, maintains operational workflows, and mentors junior specialists.